Ultimate Guide to Link Building: How to Build Backlinks, Authority and Credibility for Your Website, and Increase Click Traffic and Search Ranking (Paperback)
暫譯: 終極連結建設指南:如何為您的網站建立反向連結、權威性和可信度,並提高點擊流量和搜尋排名(平裝本)

Eric Ward, Garrett French

  • 出版商: Entrepreneur Press
  • 出版日期: 2013-03-01
  • 售價: $1,020
  • 貴賓價: 9.5$969
  • 語言: 英文
  • 頁數: 300
  • 裝訂: Paperback
  • ISBN: 1599184427
  • ISBN-13: 9781599184425
  • 無法訂購

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商品描述

The web today is comprised of trillions of links: links between websites, links within social media venues like Facebook and Twitter, and even links in email inboxes. Who links to a site and how they link to it is one of the most important factors that search engines rely on when ranking results. But how do marketers control this? Link building expert Eric Ward provides the answers.

Sharing little-known techniques for link building via social media platforms, blogs, partnerships, public relations, articles, and more, Ward teaches marketers which link-building techniques will maximize the quality links that point to their site, allowing them to charm both search engines and customers and which methods to avoid.

This one-of-a-kind guide details a variety of link building tools, tactics, and techniques illustrated by case studies, expert interviews, and resources. Ward leaves no opportunity unexplored, and no link-building questions unanswered.

商品描述(中文翻譯)

當今的網路由數兆個連結組成:網站之間的連結、社交媒體平台(如 Facebook 和 Twitter)內部的連結,甚至是電子郵件收件箱中的連結。誰連結到一個網站以及他們如何連結,是搜尋引擎在排名結果時依賴的最重要因素之一。但行銷人員如何控制這一點呢?連結建設專家 Eric Ward 提供了答案。

Ward 分享了通過社交媒體平台、部落格、夥伴關係、公關、文章等進行連結建設的鮮為人知的技術,教導行銷人員哪些連結建設技術能最大化指向他們網站的高品質連結,讓他們能夠同時吸引搜尋引擎和客戶,以及哪些方法應該避免。

這本獨特的指南詳細介紹了各種連結建設工具、策略和技術,並通過案例研究、專家訪談和資源進行說明。Ward 不放過任何機會,並且對所有連結建設的問題都給予解答。