Design Elements: A Graphic Style Manual (Paperback)
暫譯: 設計元素:圖形風格手冊 (平裝本)
Timothy Samara
- 出版商: Rockport
- 出版日期: 2007-04-01
- 售價: $1,280
- 貴賓價: 9.5 折 $1,216
- 語言: 英文
- 頁數: 272
- 裝訂: Paperback
- ISBN: 1592532616
- ISBN-13: 9781592532612
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商品描述
This book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space.
Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly.
This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 20 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together?Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book.
商品描述(中文翻譯)
平面設計界的 Strunk & White 的 The Elements of Style 等價物
這本書是目前最簡潔明瞭的手冊,概述了佈局、排版、顏色使用和空間的基本原則。
作為一名創意設計師,往往需要提出獨特的設計解決方案。不幸的是,當為了追求獨特而忽視設計的基本規則時,設計就變得毫無用處。在語言中,偏離規則只有在對規則的認識作為文本基礎時,才會被視為偉大的文學。平面設計是一種「視覺語言」,而那些似乎打破所有規則但能清晰傳達信息的設計師的作品,才會被認可為卓越之作。
這本書是一個有趣且易於理解的手冊,以清單、提示、簡短文本和範例呈現設計的基本原則。章節包括:平面設計:它是什麼;它們是什麼,它們做什麼?;20 條良好設計的基本規則;形式與空間—基礎;顏色基礎;選擇與使用字體;影像的世界;整合所有內容?基本佈局概念;正確的設計選擇:給工作設計師的 20 條提醒;以及打破規則:何時以及為什麼挑戰本書的所有規則。