Observing the User Experience: A Practitioner's Guide to User Research (Paperback)
暫譯: 觀察使用者體驗:使用者研究實務指南 (平裝本)

Mike Kuniavsky

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商品描述


The gap between who designers and developers imagine their users are, and who those users really are can be the biggest problem with product development. Observing the User Experience will help you bridge that gap to understand what your users want and need from your product, and whether they'll be able to use what you've created.

Filled with real-world experience and a wealth of practical information, this book presents a complete toolbox of techniques to help designers and developers see through the eyes of their users. It provides in-depth coverage of 13 user experience research techniques that will provide a basis for developing better products, whether they're Web, software or mobile based. In addition, it's written with an understanding of how software is developed in the real world, taking tight budgets, short schedules, and existing processes into account.

·Explains how to create usable products that are still original, creative, and unique

·A valuable resource for designers, developers, project managers-anyone in a position where their work comes in direct contact with the end user.

·Provides a real-world perspective on research and provides advice about how user research can be done cheaply, quickly and how results can be presented persuasively

·Gives readers the tools and confidence to perform user research on their own designs and tune their software user experience to the unique needs of their product and its users

商品描述(中文翻譯)

設計師和開發者所想像的用戶與實際用戶之間的差距,可能是產品開發中最大的問題。觀察用戶體驗將幫助您彌補這一差距,以了解用戶對您的產品的需求和期望,以及他們是否能夠使用您所創建的產品。

本書充滿了真實世界的經驗和豐富的實用資訊,提供了一整套技術工具,幫助設計師和開發者從用戶的角度看問題。它深入探討了13種用戶體驗研究技術,這些技術將為開發更好的產品提供基礎,無論是基於網頁、軟體還是移動設備。此外,本書考慮到現實世界中軟體開發的情況,考量了緊張的預算、短期的時間表和現有的流程。

· 解釋如何創建可用的產品,同時保持原創性、創意和獨特性

· 對設計師、開發者、專案經理等任何與最終用戶直接接觸的工作者來說,都是一個有價值的資源。

· 提供對研究的真實世界觀點,並提供有關如何以低成本、快速進行用戶研究的建議,以及如何有說服力地呈現結果

· 給予讀者工具和信心,讓他們能夠對自己的設計進行用戶研究,並根據產品及其用戶的獨特需求調整軟體的用戶體驗