Business Intelligence: The Savvy Manager's Guide (商業智慧：精明經理人的指南)

Business Intelligence describes the basic architectural components of a business intelligence environment, ranging from traditional topics such as business process modeling, data modeling, and more modern topics such as business rule systems, data profiling, information compliance and data quality, data warehousing, and data mining. This book progresses through a logical sequence, starting with data model infrastructure, then data preparation, followed by data analysis, integration, knowledge discovery, and finally the actual use of discovered knowledge. The book contains a quick reference guide for business intelligence terminology. Business Intelligence is part of Morgan Kaufmann's Savvy Manager's Guide series.

Contents

Business Intelligence and Information Exploitation. The Value of Information. Business Models and Information Flow. Data Models and Meta Data. Business Intelligence Environments. Business Rules. Data Profiling. Data Quality and Information Compliance. Information Integration. Alternate Information Contexts. Data Enhancement. Knowledge Discovery. Guide to Public Data. References.