Desk Top Publishing with QuarkXPress 2016
暫譯: 使用 QuarkXPress 2016 的桌面出版
Martin Turner
- 出版商: CreateSpace Independ
- 出版日期: 2016-05-22
- 售價: $1,320
- 貴賓價: 9.5 折 $1,254
- 語言: 英文
- 頁數: 356
- 裝訂: Paperback
- ISBN: 1533200238
- ISBN-13: 9781533200235
海外代購書籍(需單獨結帳)
商品描述
QuarkXPress 2016 brings new power to delight the eye and intrigue the mind, in print and online.
This is a book about Desk Top Publishing — a trade that goes back more than two thousand years — not merely Desktop Publishing, a word for a new category of software coined in the 1980s. It condenses 30 years of DTP, print and digital experience into 356 pages, suitable for novice and expert alike.
Working from the basics, it covers mastering publishing, digital, deep features such as job jackets and automation, and lists and explains every panel, palette, menu and function of QuarkXPress 2016. The marginal notes are full of hard-to-find information, pro-tips and trade secrets.
Author Martin Turner writes: “Over the years, I’ve seen dozens of designers, some straight from college, some hardened veterans, whose work came to a halt because they lacked some crucial piece of knowledge. In this book, I have tried to include the answers to all of their questions, and to uncover the richer possibilities that QuarkXPress 2016 offers. Its new features—especially native import and HTML5 publishing—allow us to be more productive, more creative and more satisfied in our work. Whether in print or online, more than ever before, QuarkXPress 2016 gives us the power to delight the eye and intrigue the mind.”
Part 1: The Basics
1 Why DTP?
Why publish anything at all? The 80/20 rule of quality. Why brand is important. Evolution of DTP and its allies. Why Quark?
2 My first document
Interface basics. Before we start. Layout setup. Pull some stuff in. Shape the page. Creating and applying styles. Ad hoc formatting. Back to 'My First Document'. Print it! Export it.
3 Key concepts
Fonts. Images. Colour Workflow. PDF. Vectors. Output device.
Part 2: Mastering Publishing in QuarkXPress
1 Documents that draw the eye and hold the mind
Strategy. The design thumbnail. Master Pages. Making photos pop. 25 rules of composition.
2 Master typography
Legibility. Desirability in typography.
3 Master Colour
Emotional impact of colour. Colour spaces.
4 Master Production
How to talk to your print shop.
Part 3:LiveDigital
1 Planning for digital
Comparing digital options
2 Easy Digital Workflow
Reflow workflow. Fixed Layout workflow. HTML5 & App Studio workflow. Using HTML5 as is.
3 Three Digital Publishing Projects
The Staff Magazine. Castle Walkaround. Promotional EP web-app.
4 Digital wrap up
Part 4: Deep Publishing
1 Workflows that speed results and reduce errors
Design. Layout. Editing. Publication.
2 Job Jackets and JDF
Using a job jacket with a brand. Document Automation. Rules, evaluation, pre-flighting.
3 Database publishing (XPress Tags)
More things with XPress Tags
4 Shared layout, composition zones
5 Image Grid
6 Design Pad
Part 5: Power: Every function listed and explained
1 Tools
2 Measurements
Home. Character. Paragraph. Rules. Tabs. Text Box. Picture Box. Frame. Runaround and Clipping. Space/Align. Drop Shadow. Table. Line (Home).
3 Palettes
Advanced Image Control. App Studio Publishing. Books. Callout Styles. Color Blends. Colors. Conditional Styles. Content. Content Variables. Footnote Styles. Glyphs. Grid Styles. Guides. HTML5. Hyperlinks. Index. Item Styles. Layers. Lists. Page Layout. Profile Information. Redline. Reflow Tagging. Scale. Style Sheets. Table Styles. Welcome Screen.
4 Menus
QuarkXPress (Mac). File. Edit. Style. Item. Page. Layout. Table. View. Utilities. Window. Script (Mac). Help.
Index
Further reading
商品描述(中文翻譯)
**QuarkXPress 2016 為印刷和線上帶來了新的力量,讓眼睛愉悅,心靈著迷。**
這是一本關於桌面出版(Desk Top Publishing)的書籍——這是一個已有超過兩千年歷史的行業——而不僅僅是1980年代創造的新類別軟體“桌面出版”。它將30年的桌面出版、印刷和數位經驗濃縮成356頁,適合新手和專家閱讀。
從基礎開始,它涵蓋了掌握出版、數位和深層功能,如工作夾和自動化,並列出並解釋了 QuarkXPress 2016 的每個面板、調色板、菜單和功能。邊註中充滿了難以找到的信息、專業提示和行業秘訣。
作者馬丁·特納(Martin Turner)寫道:“多年來,我見過數十位設計師,有些剛從大學畢業,有些是經驗豐富的老手,他們的工作因缺乏某些關鍵知識而停滯不前。在這本書中,我試圖包含他們所有問題的答案,並揭示 QuarkXPress 2016 提供的更豐富的可能性。它的新功能——特別是原生導入和 HTML5 出版——使我們能夠在工作中更具生產力、更具創造力和更滿意。無論是在印刷還是在線上,QuarkXPress 2016 給了我們前所未有的力量,讓眼睛愉悅,心靈著迷。”
**第一部分:基礎知識**
1. 為什麼選擇桌面出版?
*為什麼要出版任何東西?質量的80/20法則。品牌為何重要。桌面出版及其盟友的演變。為什麼選擇 Quark?*
2. 我的第一份文件
*介面基礎。在我們開始之前。佈局設置。導入一些內容。塑造頁面。創建和應用樣式。臨時格式化。回到“我的第一份文件”。列印它!導出它。*
3. 關鍵概念
*字型。圖像。顏色工作流程。PDF。向量。輸出設備。*
**第二部分:掌握 QuarkXPress 的出版**
1. 吸引眼球並引人入勝的文件
*策略。設計縮圖。母版頁。讓照片更突出。25條構圖法則。*
2. 掌握排版
*可讀性。排版中的吸引力。*
3. 掌握顏色
*顏色的情感影響。顏色空間。*
4. 掌握生產
*如何與印刷廠溝通。*
**第三部分:即時數位**
1. 數位規劃
*比較數位選項*
2. 簡易數位工作流程
*重排工作流程。固定佈局工作流程。HTML5 和應用程式工作室工作流程。直接使用 HTML5。*
3. 三個數位出版專案
*員工雜誌。城堡導覽。促銷 EP 網頁應用。*
4. 數位總結
**第四部分:深度出版**
1. 加速結果並減少錯誤的工作流程
*設計。佈局。編輯。出版。*
2. 工作夾和 JDF
*使用品牌的工作夾。文件自動化。規則、評估、預檢。*
3. 數據庫出版(XPress Tags)
*更多 XPress Tags 的應用*
4. 共享佈局、組合區域
5. 圖像網格
6. 設計板
**第五部分:功能:每個功能的列表和解釋**
1. 工具
2. 測量
*首頁。字元。段落。規則。標籤。文本框。圖片框。框架。環繞和裁剪。空間/對齊。陰影。表格。線(首頁)。*
3. 調色板
*進階圖像控制。應用程式工作室出版。書籍。標註樣式。顏色混合。顏色。條件樣式。內容。內容變數。腳註樣式。字形。網格樣式。指南。HTML5。超連結。索引。項目樣式。圖層。列表。頁面佈局。個人資料信息。紅線。重排標記。縮放。樣式表。表格樣式。歡迎畫面。*
4. 菜單
*QuarkXPress(Mac)。檔案。編輯。樣式。項目。頁面。佈局。表格。檢視。工具。視窗。腳本(Mac)。幫助。*
**索引**
**進一步閱讀**