Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days
暫譯: Sprint:如何在五天內解決重大問題並測試新想法

Jake Knapp, John Zeratsky, Braden Kowitz

  • 出版商: Simon & Schuster
  • 出版日期: 2016-03-08
  • 售價: $1,350
  • 貴賓價: 9.5$1,283
  • 語言: 英文
  • 頁數: 288
  • 裝訂: Hardcover
  • ISBN: 150112174X
  • ISBN-13: 9781501121746
  • 海外代購書籍(需單獨結帳)

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NEW YORK TIMES BESTSELLER
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Sprint offers a transformative formula for testing ideas that works whether you’re at a startup or a large organization. Within five days, you’ll move from idea to prototype to decision, saving you and your team countless hours and countless dollars. A must read for entrepreneurs of all stripes.” —Eric Ries, author of The Lean Startup

From three partners at Google Ventures, a unique five-day process for solving tough problems, proven at more than a hundred companies.

Entrepreneurs and leaders face big questions every day: What’s the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution?

Now there’s a surefire way to answer these important questions: the sprint. Designer Jake Knapp created the five-day process at Google, where sprints were used on everything from Google Search to Google X. He joined Braden Kowitz and John Zeratsky at Google Ventures, and together they have completed more than a hundred sprints with companies in mobile, e-commerce, healthcare, finance, and more.

A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits. It’s for anyone with a big opportunity, problem, or idea who needs to get answers today.

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Sprint 提供了一個變革性的公式來測試想法,無論你是在初創公司還是大型組織中都能運作。在五天內,你將從想法轉變為原型,再到決策,為你和你的團隊節省無數小時和金錢。這是所有創業者必讀的書籍。” —Eric Ries,《精實創業》的作者

來自 Google Ventures 的三位合夥人,提供一個獨特的五天解決困難問題的流程,已在超過一百家公司中得到驗證。

創業者和領導者每天都面臨重大問題:最重要的焦點應該放在哪裡,該如何開始?你的想法在現實中會是什麼樣子?需要多少次會議和討論才能確定你擁有正確的解決方案?

現在有一個可靠的方法來回答這些重要問題:衝刺(sprint)。設計師 Jake Knapp 在 Google 創建了這個五天的流程,衝刺被用於從 Google 搜尋到 Google X 的各種項目。他與 Braden Kowitz 和 John Zeratsky 一起在 Google Ventures 工作,並且他們已經與移動、電子商務、醫療保健、金融等領域的公司完成了超過一百次的衝刺。

《Sprint》是一本實用指南,旨在回答關鍵的商業問題,適合任何規模的團隊,從小型初創公司到《財富》100 強,從教師到非營利組織。這本書適合任何擁有重大機會、問題或想法的人,幫助他們今天就能獲得答案。

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