The Future of the Automotive Industry: The Disruptive Forces of Ai, Data Analytics, and Digitization
暫譯: 汽車產業的未來：AI、數據分析與數位化的顛覆力量

Martínez, Inma

The Future of the Automotive Industry: The Disruptive Forces of Ai, Data Analytics, and Digitization
  • 出版商: Apress
  • 出版日期: 2021-06-23
  • 售價: $1,740
  • 貴賓價: 9.5 折 $1,653
  • 語言: 英文
  • 頁數: 205
  • 裝訂: Quality Paper - also called trade paper
  • ISBN: 1484270258
  • ISBN-13: 9781484270257
  • 相關分類: Data Science

    • 海外代購書籍(需單獨結帳)

商品描述

Nothing defined the 20th century more than the evolution of the car industry. The 2020 decade will see the automotive industry leap forward beyond simply moving people geographically toward a new purpose: to become a services industry. This book takes readers on a journey where cars will evolve towards becoming "computers on wheels."
The automotive industry is one of the sectors most profoundly changed by digitalization and the 21st century energy needs. You'll explore the shifting paradigms and how cars today represent a new interpretation of what driving should be and what cars should offer. This book presents exciting case studies on how artificial intelligence (AI) and data analytics are used to design future cars, predict car efficiency, ensure safety and simulate engineering dynamics for its design, as well as a new arena for IoT and human data. It opens a window into the origins of cars becoming software-run machines, first to run internal diagnostics, and then to become machines connected to other external machines via Bluetooth, to finally the Internet via 5G.
From transportation to solving people's problems, The Future of the Automotive Industry is less about the technology itself, but more about the outcomes of technology in the future, and the transformative power it has over a much beloved item: cars.
What You'll Learn
  • Explore smart cities and their evolution when it comes to traffic and vehicles
  • Gain a new perspective on the future of cars and transportation based on how digital technologies will transform vehicles
  • Examine how AI and IoT will create new contexts of interactions with drivers and passengers alike
  • Review concepts such as personalizing the driving experience and how this will take form
  • See how self-driving cars impact data mining of personal data
Who This Book Is For

Anyone with an interest in digital advancements in the automotive industry beyond the connected car.

商品描述(中文翻譯)

沒有什麼比汽車產業的演變更能定義20世紀。2020年代將見證汽車產業的飛躍，不再僅僅是將人們地理上移動，而是朝著一個新的目的：成為一個服務產業。本書帶領讀者踏上汽車演變為「輪子上的電腦」的旅程。

汽車產業是受到數位化和21世紀能源需求影響最深的領域之一。您將探索不斷變化的範式，以及當今的汽車如何代表對駕駛應該是什麼和汽車應該提供什麼的新詮釋。本書呈現了令人興奮的案例研究，探討人工智慧（AI）和數據分析如何用於設計未來的汽車、預測汽車效率、確保安全以及模擬工程動態設計，還有物聯網（IoT）和人類數據的新領域。它為汽車成為軟體驅動機器的起源打開了一扇窗，首先進行內部診斷，然後成為通過藍牙連接到其他外部機器的機器，最終通過5G連接到互聯網。

從交通運輸到解決人們的問題，《汽車產業的未來》不僅僅關於技術本身，而是關於未來技術的結果，以及它對這個深受喜愛的物品——汽車的變革力量。

您將學到的內容：
- 探索智慧城市及其在交通和車輛方面的演變
- 根據數位技術如何改變車輛，獲得對汽車和交通未來的新視角
- 檢視AI和IoT如何創造與駕駛者和乘客之間的新互動情境
- 回顧個性化駕駛體驗的概念及其實現方式
- 了解自駕車如何影響個人數據的數據挖掘

本書適合對汽車產業中的數位進步感興趣的任何人，超越連接汽車的範疇。

作者簡介

Simply put, Inma Martinez loves cars. She has worked in the transformation of vehicles since the early 2000s, first where it was a simple relationship between human and how the mindsets and the attitudes of car buyers changed in the early days of the digital society. Following that, Inma also worked as a consultant to NOKIA Finland global headquarters, focusing the Intel partnership for the "connected car", then for Audi Volkswagen, MacLaren Technologies (Formula 1), and Ferrari (Formula 1). Inma intimately knows how cars are conceptualized, designed, manufactured, branded, sold, and now, how their evolving into digital machines.

作者簡介(中文翻譯)

簡單來說，Inma Martinez 熱愛汽車。自2000年代初期以來，她一直從事汽車轉型的工作，最初專注於人與汽車之間的簡單關係，以及在數位社會早期，汽車買家的心態和態度如何改變。隨後，Inma 也擔任了芬蘭 NOKIA 總部的顧問，專注於與 Intel 的合作，推動「連接汽車」的發展，然後為 Audi Volkswagen、MacLaren Technologies（F1）和 Ferrari（F1）工作。Inma 深入了解汽車是如何被概念化、設計、製造、品牌化和銷售的，現在也了解它們如何演變為數位機器。

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