APIs: A Strategy Guide (Paperback)
暫譯: API 策略指南 (平裝本)

Daniel Jacobson, Greg Brail, Dan Woods

  • 出版商: O'Reilly
  • 出版日期: 2012-01-24
  • 定價: $825
  • 售價: 9.5$784
  • 語言: 英文
  • 頁數: 150
  • 裝訂: Paperback
  • ISBN: 1449308929
  • ISBN-13: 9781449308926
  • 立即出貨 (庫存=1)

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商品描述

APIs are a big deal and they are getting bigger. Companies such as Google, Facebook, Apple, and Twitter have exposed amazing technological solutions to the public, transforming existing businesses and creating new industries. Central to these companies’ successes are APIs that link people and their computing devices to the underlying platforms that power each business and that tie these companies together behind the scenes.

This book will help you understand the business potential of APIs and decide what to do about it. It will raise your awareness of the importance of APIs and help you evaluate how an API can help you succeed in your market. This is not a programming manual but a best practices manual that will help you understand both the opportunity and the tactical issues related to creating an API.

Making an API work to create a new channel is not just a matter of technology. An API must be considered in terms of business strategy, marketing, and operations as well as the technical aspects of programming and operations. This book, written by Daniel Jacobson, Director of Engineering—API for Netflix, Greg Brail, CTO of Apigee, and Dan Woods, CTO and Editor, CITO Research, is informed by the authors’ experiences in the trenches of API development and deployment. It includes perspectives from numerous industry leaders including the New York Times, NPR, AccuWeather, Netflix, Innovato, Tumblr, XO Group, Inc., and others whose APIs are changing the way they do business.

商品描述(中文翻譯)

APIs(應用程式介面)是當今的重要議題,且其影響力正在擴大。像是 Google、Facebook、Apple 和 Twitter 等公司已向公眾開放了驚人的技術解決方案,這些解決方案不僅改變了現有的商業模式,還創造了新的產業。這些公司的成功核心在於 APIs,這些介面將人們及其計算設備連接到支撐每個業務的底層平台,並在幕後將這些公司緊密聯繫在一起。

本書將幫助您理解 APIs 的商業潛力,並決定該如何應對。它將提高您對 APIs 重要性的認識,並幫助您評估 API 如何幫助您在市場上取得成功。這不是一本程式設計手冊,而是一本最佳實踐手冊,將幫助您理解與創建 API 相關的機會和戰術問題。

使 API 運作以創建新渠道不僅僅是技術問題。API 必須從商業策略、市場行銷和運營的角度來考量,同時也要考慮程式設計和運營的技術層面。本書由 Netflix 的 API 工程總監 Daniel Jacobson、Apigee 的首席技術官 Greg Brail 以及 CITO Research 的首席技術官兼編輯 Dan Woods 共同撰寫,內容基於作者在 API 開發和部署過程中的實際經驗。書中還包括來自許多行業領袖的觀點,包括《紐約時報》、NPR、AccuWeather、Netflix、Innovato、Tumblr、XO Group, Inc. 等,其 APIs 正在改變他們的商業運作方式。