Supply Chain Management, 7/e (Paperback)

Sunil Chopra

Supply Chain Management, 7/e (Paperback)

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商品描述

本書序言

· The link between supply chain decisions and the financial performance of a firm has been developed in detail in Chapter 3.
· Learning objectives help students understand what they need to take away from each chapter.
Engage students and hone their critical-thinking skills with business applications throughout.
· Concepts underlying the design of distribution networks are illustrated in the context of omni-channel retailing in Chapter 4. The evolution of retailing is used throughout the book to illustrate the link between supply chain concepts and strategic decision-making in a supply chain.
· Students can use mini-cases, examples, and exercises to apply the concepts and methodologies in the context of strategic decision-making for a business. New cases have been added to chapters 5, 8, and 15; other cases are updated; and new examples have been added with a global focus.
Develop students’ ability to use Excel® and analytical skills in order to make better decisions.
· For all numerical examples, the authors created spreadsheets to help students explore the concepts through “what-if” analyses. They are available at www.pearsonglobaleditions.com/Chopra along with basic guidance on how they may be used.

本書特色

· A strategic framework identifies the key drivers of supply chain performance, including facilities, inventory, transportation, information, sourcing, and pricing.
· New— The link between supply chain decisions and the financial performance of a firm has been developed in detail in Chapter 3.
· New—Learning objectives help students understand what they need to take away from each chapter.
Engage students and hone their critical-thinking skills with business applications throughout.
· New— Concepts underlying the design of distribution networks are illustrated in the context of omni-channel retailing in Chapter 4. The evolution of retailing is used throughout the book to illustrate the link between supply chain concepts and strategic decision-making in a supply chain.
· Updated— Students can use mini-cases, examples, and exercises to apply the concepts and methodologies in the context of strategic decision-making for a business. New cases have been added to chapters 5, 8, and 15; other cases are updated; and new examples have been added with a global focus.
Develop students’ ability to use Excel® and analytical skills in order to make better decisions.
· Every analytic methodology is illustrated with its application in Excel, and students have access to associated Excel files.
New—For all numerical examples, the authors created spreadsheets to help students explore the concepts through “what-if” analyses. They are available at www.pearsonglobaleditions.com/Chopra along with basic guidance on how they may be used.

商品描述(中文翻譯)

本書序言

- 本書詳細介紹了供應鏈決策與企業財務績效之間的關聯，詳見第三章。
- 學習目標幫助學生理解每章需要掌握的內容。
- 通過商業應用案例，讓學生參與並培養批判性思維能力。
- 在第四章中，以全渠道零售為背景，展示了設計分銷網絡的概念。全書運用零售業的演變來說明供應鏈概念與戰略決策之間的關聯。
- 學生可以使用小案例、例子和練習來應用供應鏈概念和方法，進行業務的戰略決策。新增了第5、8和15章的新案例，更新了其他案例，並增加了全球範圍的新例子。
- 培養學生使用Excel和分析技能以做出更好決策的能力。
- 對於所有數值例子，作者創建了試算表，以幫助學生通過「假設分析」來探索概念。該試算表可在www.pearsonglobaleditions.com/Chopra上獲得，並提供基本使用指南。

本書特色

- 戰略框架確定了供應鏈績效的關鍵驅動因素，包括設施、庫存、運輸、信息、採購和定價。
- 新增 - 本書詳細介紹了供應鏈決策與企業財務績效之間的關聯，詳見第三章。
- 新增 - 學習目標幫助學生理解每章需要掌握的內容。
- 通過商業應用案例，讓學生參與並培養批判性思維能力。
- 新增 - 在第四章中，以全渠道零售為背景，展示了設計分銷網絡的概念。全書運用零售業的演變來說明供應鏈概念與戰略決策之間的關聯。
- 更新 - 學生可以使用小案例、例子和練習來應用供應鏈概念和方法，進行業務的戰略決策。新增了第5、8和15章的新案例，更新了其他案例，並增加了全球範圍的新例子。
- 培養學生使用Excel和分析技能以做出更好決策的能力。
- 每種分析方法都以Excel應用為例，學生可以獲得相關的Excel文件。
- 新增 - 對於所有數值例子，作者創建了試算表，以幫助學生通過「假設分析」來探索概念。該試算表可在www.pearsonglobaleditions.com/Chopra上獲得，並提供基本使用指南。

目錄大綱

PART I: BUILDING A STRATEGIC FRAMEWORK TO ANALYZE SUPPLY CHAINS
1.Understanding the Supply Chain
2.Achieving Strategic Fit In A Supply Chain
3.Supply Chain Drivers and Metrics
PART II: DESIGNING THE SUPPLY CHAIN NETWORK
4.Designing Distribution Networks and Applications to OMNI-Channel Retailing
5.Network Design in the Supply Chain
6.Designing Global Supply Chain Networks
PART III: PLANNING AND COORDINATING DEMAND AND SUPPLY IN A SUPPLY CHAIN
7.Demand Forecasting in a Supply Chain
8.Aggregate Planning in a Supply Chain
9.Sales and Operations Planning in a Supply Chain
10.Coordination in a Supply Chain
PART IV: PLANNING AND MANAGING INVENTORIES IN A SUPPLY CHAIN
11.Managing Economies of Scale in a Supply Chain: Cycle Inventory
     Appendix 11A: Economic Order Quantity
12.Managing Uncertainty in a Supply Chain: Safety Inventory
     Appendix 12A: The Normal Distribution
     Appendix 12B: The Normal Distribution in Excel
     Appendix 12C: Expected Shortage per Replenishment Cycle
     Appendix 12D: Evaluating Safety Inventory for Slow-Moving Items
13.Linking Product Availability to Profits
     Appendix 13A: Optimal Level of Product Availability
     Appendix 13B: An Intermediate Evaluation
     Appendix 13C: Expected Profit from an Order
     Appendix 13D: Expected Overstock from an Order
     Appendix 13E: Expected Understock from an Order
     Appendix 13F: Simulation Using Spreadsheets
PART V: DESIGNING AND PLANNING TRANSPORTATION NETWORKS
14.Transportation in a Supply Chain
PART VI: MANAGING CROSS-FUNCTIONAL DRIVERS IN A SUPPLY CHAIN
15.Sourcing Decisions in a Supply Chain
16.Pricing and Revenue Management in a Supply Chain
17.Sustainability and the Supply Chain
PART VII: ONLINE CHAPTER
A. Information Technology in a Supply Chain

目錄大綱(中文翻譯)

第一部分：建立分析供應鏈的戰略框架
1. 了解供應鏈
2. 在供應鏈中實現戰略匹配
3. 供應鏈驅動因素和指標

第二部分：設計供應鏈網絡
4. 設計分銷網絡及其在全渠道零售中的應用
5. 供應鏈網絡設計
6. 設計全球供應鏈網絡

第三部分：計劃和協調供應鏈中的需求和供應
7. 供應鏈中的需求預測
8. 供應鏈中的總體計劃
9. 供應鏈中的銷售和運營計劃
10. 供應鏈中的協調

第四部分：計劃和管理供應鏈中的庫存
11. 在供應鏈中管理規模經濟：週期庫存
附錄11A：經濟訂購量
12. 在供應鏈中管理不確定性：安全庫存
附錄12A：正態分佈
附錄12B：Excel中的正態分佈
附錄12C：每次補貨的預期缺貨量
附錄12D：評估滯銷品的安全庫存
13. 將產品可用性與利潤相關聯
附錄13A：產品可用性的最佳水平
附錄13B：中級評估
附錄13C：訂單的預期利潤
附錄13D：訂單的預期庫存過剩
附錄13E：訂單的預期庫存不足
附錄13F：使用電子表格進行模擬

第五部分：設計和計劃運輸網絡
14. 供應鏈中的運輸

第六部分：管理供應鏈中的跨功能驅動因素
15. 供應鏈中的採購決策
16. 供應鏈中的定價和收入管理
17. 可持續性和供應鏈

第七部分：線上章節
A. 供應鏈中的信息技術

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