Principles of Economics, 9/e (2024 Release)

Name: Principles of Economics, 9/e (2024 Release)
Price: 1744 TWD
Availability: OnlineOnly
Author: Robert H. Frank , Ben S. Bernanke , Kate Antonovics ,Ori Heffetz
ISBN: 1266898824

Robert H. Frank , Ben S. Bernanke , Kate Antonovics ,Ori Heffetz

出版商: McGraw-Hill Education
出版日期: 2024-07-18
售價: $1,780
貴賓價: 9.8 折 $1,744
語言: 英文
頁數: 806
ISBN: 1266898824
ISBN-13: 9781266898822
相關分類: 經濟學 Economy

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商品描述

Dive into the heart of economics with our Principles of Economics 2024 Release. We strip away unnecessary details, focusing on seven core principles that transform students into economic naturalists. Say goodbye to overwhelming encyclopedic texts; this approach ensures all backgrounds gain practical economic insights. Step beyond the theoretical: engaging questions, explanations, exercises, and videos connect economic principles to everyday experiences. Whether it's using the ATM or buying airline tickets, students become economic naturalists who apply basic principles to decipher the world around them.

Economic Naturalist, Learning Glass concept overview and Worked Problem videos, created by the authors, provide a clear understanding of complex concepts. No more struggling with abstract ideas; videos make learning both accessible and enjoyable. Frank, Nobel-Prize winner: Bernanke, Antonovics, and Heffetz bring their expertise to every chapter. Join the movement towards economic enlightenment, where learning is fresh, engaging, and always up-to-date.

商品描述(中文翻譯)

深入經濟學的核心，與我們的《經濟學原理 2024 版》一起探索。我們去除不必要的細節，專注於七個核心原則，將學生轉變為經濟自然主義者。告別繁瑣的百科全書式文本；這種方法確保所有背景的學生都能獲得實用的經濟洞察。超越理論：引人入勝的問題、解釋、練習和影片將經濟原則與日常經驗聯繫起來。無論是使用自動提款機還是購買機票，學生都成為能夠運用基本原則來解讀周遭世界的經濟自然主義者。

經濟自然主義者、Learning Glass 概念概述和由作者創作的解題影片，提供對複雜概念的清晰理解。再也不必為抽象的想法而苦惱；影片使學習變得既可及又愉快。諾貝爾獎得主：伯南克、安東諾維奇和赫費茲將他們的專業知識帶入每一章。加入經濟啟蒙的運動，讓學習變得新鮮、有趣，並始終保持最新。

作者簡介

作者：Robert H. Frank
現職：Cornell University

作者：Ben S. Bernanke
現職：Brookings Institution(affiliated)
Former Chair, Board of Governors of the Federal Reserve System

作者：Kate Antonovics
現職：University of California, San Diego

作者：Ori Heffetz
現職：Cornell University and the Hebrew University of Jerusalem

作者簡介(中文翻譯)

作者：Robert H. Frank
現職：康奈爾大學

作者：Ben S. Bernanke
現職：布魯金斯學會（附屬）
前美國聯邦儲備系統理事會主席

作者：Kate Antonovics
現職：加州大學聖地牙哥分校

作者：Ori Heffetz
現職：康奈爾大學及耶路撒冷希伯來大學

目錄大綱

PART I: INTRODUCTION
Ch 1 Thinking Like an Economist
Ch 2 Comparative Advantage
Ch 3 Supply and Demand

PART II: COMPETITION AND THE INVISIBLE HAND
Ch 4 Elasticity
Ch 5 Demand
Ch 6 Perfectly Competitive Supply
Ch 7 Efficiency, Exchange, and the Invisible Hand in Action

PART III: MARKET IMPERFECTIONS
Ch 8 Monopoly, Oligopoly, and Monopolistic Competition
Ch 9 Games and Strategic Behavior
Ch10 An Introduction to Behavioral Economics
Ch11 Externalities, Property Rights, and the Environment

PART IV: ECONOMICS OF PUBLIC POLICY
Ch12 The Economics of Information
Ch13 Labor Markets, Poverty, and Income Distribution
Ch14 Public Goods and Tax Policy

PART V: INTERNATIONAL TRADE
Ch15 International Trade and Trade Policy

PART VI: MACROECONOMIC ISSUES AND DATA
Ch16 Macroeconomics: The Bird’s-Eye View of the Economy
Ch17 Measuring Economic Activity: GDP and Unemployment
Ch18 Measuring the Price Level and Inflation

PART VII: THE ECONOMY IN THE LONG RUN
Ch19 Economic Growth, Productivity, and Living Standards
Ch20 The Labor Market Workers, Wages, and Unemployment
Ch21 Saving and Capital Formation
Ch22 Money, Prices, and the Federal Reserve
Ch23 Financial Markets and International Capital Flows

PART VIII: THE ECONOMY IN THE SHORT RUN
Ch24 Short-Term Economic Fluctuations: An Introduction
Ch25 Spending and Output in the Short Run
Ch26 Stabilizing the Economy: The Role of the Fed
Ch27 Aggregate Demand, Aggregate Supply, and Inflation

PART IX: THE INTERNATIONAL ECONOMY
Ch28 Exchange Rates and the Open Economy