International Management: Culture, Strategy, and Behavior, 12/e (Paperback)
暫譯: 國際管理：文化、策略與行為，第12版（平裝本）

Jonathan P. Doh,Fred Luthans,Ajai S. Gaur

International Management: Culture, Strategy, and Behavior, 12/e (Paperback)

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商品描述

The 12th edition of International Management: Culture, Strategy, and Behavior takes a user-friendly, well-balanced approach in covering all the critical dimensions and the interdependencies between them. This edition covers environment and OB/HRM over three chapters each, along with Culture and Strategy getting their own four chapters. The text also emphasizes a balance of research and application. The 12th edition has been updated to reflect how the COVID-19 pandemic has challenged the fundamental assumptions about how international business is conducted. The authors also incorporated coverage of emerging markets that are facing a high level of stress and how the development of new technology, such as artificial intelligence and robotics, will result in fundamental changes to the global job market.

This edition also marks the addition of a new author, Ajai Gaur, a Professor of Strategy and International Business at Rutgers University. Ajai brings subject expertise in global business strategy, emerging markets, institutions, and a range of other topics. He also has deep ties and links to East and South Asia and helps to further "globalize" the book.

商品描述(中文翻譯)

《國際管理：文化、策略與行為》第12版採取了使用者友好且平衡的方式，涵蓋所有關鍵維度及其之間的相互依賴性。本版在環境和組織行為/人力資源管理（OB/HRM）方面各有三章，而文化和策略則各有四章。文本還強調研究與應用之間的平衡。第12版已更新，以反映COVID-19疫情如何挑戰國際商業運作的基本假設。作者還納入了面臨高壓力的新興市場的相關內容，以及新技術（如人工智慧和機器人技術）的發展將如何對全球就業市場產生根本性變化。

本版還新增了一位作者，Ajai Gaur，他是羅格斯大學的策略與國際商業教授。Ajai在全球商業策略、新興市場、機構及其他多個主題方面擁有專業知識。他與東亞和南亞有著深厚的聯繫，進一步幫助本書實現「全球化」。

作者簡介

作者：Jonathan P. Doh
現職：Villanova University

作者：Fred Luthans
現職：University of Nebraska-Lincoln

作者：Ajai S. Gaur
現職：Rutgers University

作者簡介(中文翻譯)

作者：Jonathan P. Doh
現職：維拉諾瓦大學

作者：Fred Luthans
現職：內布拉斯加大學林肯分校

作者：Ajai S. Gaur
現職：羅格斯大學

目錄大綱

PART I: ENVIRONMENTAL FOUNDATION
Ch 1 Globalization and International Linkages
Ch 2 The Political, Legal, and Technological Environment
Ch 3 Ethics, Social Responsibility, and Sustainability

PART II: THE ROLE OF CULTURE
Ch 4 The Meanings and Dimensions of Culture
Ch 5 Managing Across Cultures
Ch 6 Organizational Cultures and Diversity
Ch 7 Cross-Cultural Communication and Negotiation

PART III: INTERNATIONAL STRATEGIC MANAGEMENT
Ch 8 Strategy Formulation and Implementation
Ch 9 Entry Strategies and Organizational Structures
Ch10 Managing Political Risk, Government Relations, and Alliances
Ch11 Management Decision and Control

PART IV: ORGANZIATIONAL BEHAVIOR AND HUMAN RESOURCE MANAGEMENT
Ch12 Motivation Across Cultures
Ch13 Leadership Across Cultures
Ch14 Human Resource Selection and Development Across Cultures

目錄大綱(中文翻譯)

PART I: ENVIRONMENTAL FOUNDATION

Ch 1 Globalization and International Linkages

Ch 2 The Political, Legal, and Technological Environment

Ch 3 Ethics, Social Responsibility, and Sustainability



PART II: THE ROLE OF CULTURE

Ch 4 The Meanings and Dimensions of Culture

Ch 5 Managing Across Cultures

Ch 6 Organizational Cultures and Diversity

Ch 7 Cross-Cultural Communication and Negotiation



PART III: INTERNATIONAL STRATEGIC MANAGEMENT

Ch 8 Strategy Formulation and Implementation

Ch 9 Entry Strategies and Organizational Structures

Ch10 Managing Political Risk, Government Relations, and Alliances

Ch11 Management Decision and Control



PART IV: ORGANZIATIONAL BEHAVIOR AND HUMAN RESOURCE MANAGEMENT

Ch12 Motivation Across Cultures

Ch13 Leadership Across Cultures

Ch14 Human Resource Selection and Development Across Cultures

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