The Big Picture: How to Use Data Visualization to Make Better Decisions--Faster
暫譯: 全景圖:如何利用數據視覺化更快速地做出更好的決策
Wexler, Steve
- 出版商: McGraw-Hill Education
- 出版日期: 2021-05-13
- 定價: $1,400
- 售價: 9.5 折 $1,330
- 語言: 英文
- 頁數: 272
- 裝訂: Quality Paper - also called trade paper
- ISBN: 126047352X
- ISBN-13: 9781260473520
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相關分類:
Data-visualization
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商品描述
Not a data expert? Here's an engaging and entertaining guide to interpreting and drawing insights from any chart, graph, or other data visualization you'll encounter.
You're a business professional, not a data scientist. How do you make heads or tails of the data visualizations that come across your desk--let alone make critical business decisions based on the information they're designed to convey?
In The Big Picture, top data visualization consultant Steve Wexler provides the tools for developing the graphical literacy you need to understand the data visualizations that are flooding your inbox--and put that data to use. Packed with the best four-color examples created in Excel, Tableau, Power BI, and Qlik, among others, this one-stop resource empowers you to extract the most important information from data visualizations quickly and accurately, act on key insights, solve problems, and make the right decisions for your organization every time.
商品描述(中文翻譯)
不是數據專家?這裡有一本引人入勝且有趣的指南,幫助你解讀和從任何圖表、圖形或其他數據可視化中提取見解。
你是一位商業專業人士,而不是數據科學家。你如何理解桌面上出現的數據可視化——更不用說根據它們所傳達的信息做出關鍵的商業決策?
在The Big Picture中,頂尖數據可視化顧問Steve Wexler提供了發展圖形素養所需的工具,幫助你理解充斥你收件箱的數據可視化——並將這些數據付諸實踐。本書包含了在Excel、Tableau、Power BI和Qlik等工具中創建的最佳四色範例,這本一站式資源使你能夠快速且準確地從數據可視化中提取最重要的信息,根據關鍵見解採取行動,解決問題,並為你的組織每次做出正確的決策。
作者簡介
Steve Wexler is the founder of Data Revelations, a data visualization consultancy. His clients include Johnson & Johnson, Comcast, The Economist, Stanford University, ExxonMobil, Axios, FreddieMac, Ohio State University, Gallup, McKinsey & Company, Warner Media, ADP, NextEra Energy, and dozens more. He served as Director of Research for The Institute for Corporate Productivity and The eLearning Guild, and he was founder and CEO of WexTech Systems, creators of Doc-To-Help and AnswerWorks. Wexler has taught thousands of business professionals and is known for conducting his workshops with clarity, patience, and humor.
作者簡介(中文翻譯)
史蒂夫·韋克斯勒是數據可視化顧問公司 Data Revelations 的創始人。他的客戶包括強生(Johnson & Johnson)、康卡斯特(Comcast)、經濟學人(The Economist)、史丹佛大學(Stanford University)、埃克森美孚(ExxonMobil)、Axios、弗雷迪·麥克(FreddieMac)、俄亥俄州立大學(Ohio State University)、蓋洛普(Gallup)、麥肯錫公司(McKinsey & Company)、華納媒體(Warner Media)、ADP、NextEra Energy 等數十家企業。他曾擔任企業生產力研究所(The Institute for Corporate Productivity)和電子學習公會(The eLearning Guild)的研究總監,並且是 WexTech Systems 的創始人兼首席執行官,該公司創造了 Doc-To-Help 和 AnswerWorks。韋克斯勒已經培訓了數千名商業專業人士,以其清晰、耐心和幽默的方式進行工作坊而聞名。