The Ubiquitous Internet (Routledge Studies in New Media and Cyberculture)
暫譯: 無所不在的網際網路(羅特利奇新媒體與網路文化研究)
Stine Lomborg
- 出版商: Routledge
- 出版日期: 2018-02-06
- 售價: $1,900
- 貴賓價: 9.5 折 $1,805
- 語言: 英文
- 頁數: 192
- 裝訂: Paperback
- ISBN: 1138548537
- ISBN-13: 9781138548534
海外代購書籍(需單獨結帳)
商品描述
This book presents state of the art theoretical and empirical research on the ubiquitous internet: its everyday users and its economic stakeholders. The book offers a 360-degree media analysis of the contemporary terrain of the internet by examining both user and industry perspectives and their relation to one another. Contributors consider user practices in terms of internet at your fingertips―the abundance, free flow, and interconnectivity of data. They then consider industry’s use of user data and standards in commodification and value-creation.
商品描述(中文翻譯)
本書介紹了關於無所不在的互聯網的最先進理論與實證研究:其日常用戶及經濟利益相關者。本書提供了對當代互聯網環境的360度媒體分析,通過檢視用戶與產業的觀點及其相互關係。貢獻者考慮了用戶在「隨手可得的互聯網」中的實踐——數據的豐富性、自由流動性和互聯性。接著,他們探討了產業如何利用用戶數據和標準來進行商品化和價值創造。