Btec National for It Practitioners: Business Units
暫譯: Btec 國家資訊從業人員:商業單元
Yull, Sharon
- 出版商: Routledge
- 出版日期: 2017-12-22
- 售價: $8,320
- 貴賓價: 9.5 折 $7,904
- 語言: 英文
- 裝訂: Hardcover - also called cloth, retail trade, or trade
- ISBN: 113847200X
- ISBN-13: 9781138472006
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商品描述
BTEC National for IT Practitioners: Business Units has been written specifically to cover the business pathway of the BTEC National specifications.
This book caters for one of the most popular pathways in the BTEC National specifications, bringing together all the key specialist units for students who have chosen the business route, including the core units specific to this pathway that aren't covered in the core unit book. When used alongside its companions for the core units and systems support pathways, this series delivers the most accessible and usable student textbooks available for the BTEC National.
Units covered:
Unit 1 - Exploring Business Activity
Unit 4 - IT Project
Unit 2 - Investigating Business Resources
Unit 34 - E Commerce
Unit 3 - Introduction to Marketing
Unit 35 - Impact of the Use of IT on Business Systems
Unit 4 - IT Project
Unit 34 - E Commerce
Unit 35 - Impact of the Use of IT on Business Systems
Written by an experienced tutor, each unit is illustrated with assessment activities, end-of-chapter questions, case studies and practical exercises. The result is a clear, straightforward textbook that encourages independent study and acts as a reference to various topics within the qualification.
商品描述(中文翻譯)
BTEC 國家資訊技術從業者:商業單元專門針對 BTEC 國家規範的商業路徑而撰寫。
本書滿足 BTEC 國家規範中最受歡迎的路徑之一,將所有關鍵專業單元整合在一起,適合選擇商業路徑的學生,包括此路徑特有的核心單元,這些單元在核心單元書中並未涵蓋。當與其核心單元和系統支援路徑的伴侶書籍一起使用時,本系列提供了最易於接觸和使用的 BTEC 國家學生教科書。
涵蓋的單元:
單元 1 - 探索商業活動
單元 2 - 調查商業資源
單元 3 - 行銷入門
單元 4 - IT 專案
單元 34 - 電子商務
單元 35 - IT 在商業系統中的影響
每個單元由一位經驗豐富的導師撰寫,並配有評估活動、章末問題、案例研究和實踐練習。結果是一本清晰、簡明的教科書,鼓勵獨立學習,並作為該資格內各主題的參考資料。
作者簡介
Sharon Yull is a Senior Lecturer at City College Norwich and a Senior Subject Examiner for Higher Nationals in Computing for Edexcel. She also runs the Training and Education Company.
作者簡介(中文翻譯)
Sharon Yull 是諾里奇城市學院的高級講師,也是 Edexcel 高級國家計算科目的高級考官。她還經營著培訓與教育公司。