Writing for Multimedia and the Web: Content Development for Bloggers and Professionals
暫譯: 多媒體與網路寫作:部落客與專業人士的內容開發
Timothy Garrand
- 出版商: Routledge
- 出版日期: 2018-02-05
- 售價: $7,680
- 貴賓價: 9.5 折 $7,296
- 語言: 英文
- 頁數: 478
- 裝訂: Hardcover
- ISBN: 1138426024
- ISBN-13: 9781138426023
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商品描述
Learning how to write for just one type of interactive media, such as web sites or games, is not enough! To be truly successful as an interactive writer or designer, you need to understand how to create content for all types of new media.Writing for Multimedia and the Web is the most comprehensive guide available for interactive writing. It covers web sites, computer games, e-learning courses, training programs, immersive exhibits, and much more. Earlier editions have garnered rave reviews as a writing handbook for multimedia and web professionals, as well as a classroom text for interactive writing and design.New Sections and Completely Updated Chapters:Writing a corporate web site: T. Rowe PriceCreating blogs and podcastsWeb writing tips from usability expertsOptimizing text for web search enginesDefining the user with use cases and user scenariosDealing with web editorsSoftware for organizing and writing interactive media contentScript formats for all types of multimedia and web projectsWriting careers
商品描述(中文翻譯)
學習如何為單一類型的互動媒體撰寫內容,例如網站或遊戲,並不足夠!要成為一名真正成功的互動作家或設計師,您需要了解如何為各類新媒體創建內容。《多媒體與網路寫作》是目前最全面的互動寫作指南。它涵蓋了網站、電腦遊戲、電子學習課程、培訓計劃、沉浸式展覽等多種內容。早期版本獲得了廣泛好評,作為多媒體和網路專業人士的寫作手冊,以及互動寫作和設計的課堂教材。
新章節和完全更新的內容:
撰寫企業網站:T. Rowe Price
創建部落格和播客
來自可用性專家的網路寫作技巧
為網路搜尋引擎優化文本
通過使用案例和用戶場景定義用戶
處理網路編輯
組織和撰寫互動媒體內容的軟體
各類多媒體和網路專案的劇本格式
寫作職業