Demystifying Communications Risk: A Guide to Revenue Risk Management in the Communications Sector
暫譯: 揭開通訊風險的面紗:通訊領域收入風險管理指南

Mark Johnson

  • 出版商: Routledge
  • 出版日期: 2016-11-28
  • 售價: $2,520
  • 貴賓價: 9.5$2,394
  • 語言: 英文
  • 頁數: 270
  • 裝訂: Paperback
  • ISBN: 1138278939
  • ISBN-13: 9781138278936
  • 海外代購書籍(需單獨結帳)

商品描述

The rapid pace and increasing convergence of internet, phone and other communications technologies has created extraordinary opportunities for business but the complexity of these new service mixes creates parallel opportunities for fraud and revenue leakage. Companies seeking to use communications technology as a delivery or payment platform for digital services are particularly at risk. They need to understand both their strategic and operational risks as well as those affecting their stakeholders - partners and customers. Effective risk management is as much about awareness, culture, training and organization as it is about technology. Mark Johnson's practical guide, Demystifying Communications Risk, highlights cases from a wide range of geographies and cultures and is designed to raise awareness of the multi-faceted and often complex forms that operational revenue risks take in the communications sector. It provides managers with an understanding of the nature and implications of the risks they face and the human, organizational and technological approaches that can help avoid or mitigate them.

商品描述(中文翻譯)

隨著網際網路、電話及其他通訊技術的快速發展與日益融合,為商業創造了非凡的機會,但這些新服務組合的複雜性也為詐騙和收入流失創造了平行的機會。尋求將通訊技術作為數位服務交付或支付平台的公司特別面臨風險。他們需要了解自身的戰略和操作風險,以及影響其利益相關者(合作夥伴和客戶)的風險。有效的風險管理不僅僅關乎技術,還涉及意識、文化、培訓和組織。馬克·約翰遜(Mark Johnson)的實用指南《揭開通訊風險的面紗》(Demystifying Communications Risk)突顯了來自各種地理和文化的案例,旨在提高對通訊領域中操作性收入風險多面向且常常複雜形式的認識。它為管理者提供了對他們所面臨的風險的性質和影響的理解,以及可以幫助避免或減輕這些風險的人力、組織和技術方法。