Money Mammoth: Harness the Power of Financial Psychology to Evolve Your Money Mindset, Avoid Extinction, and Crush Your Financial Goa
暫譯: 金錢巨獸：利用財務心理學的力量進化你的金錢心態，避免滅絕，並實現你的財務目標

Horwitz, Edward, Klontz, Ted, Klontz, Brad

Money Mammoth: Harness the Power of Financial Psychology to Evolve Your Money Mindset, Avoid Extinction, and Crush Your Financial Goa
  • 出版商: Wiley
  • 出版日期: 2020-12-15
  • 售價: $1,600
  • 貴賓價: 9.5 折 $1,520
  • 語言: 英文
  • 頁數: 288
  • 裝訂: Hardcover - also called cloth, retail trade, or trade
  • ISBN: 1119636043
  • ISBN-13: 9781119636045

    • 海外代購書籍(需單獨結帳)

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商品描述

A look at the psychological barriers to financial success and how to create a better financial future

When it comes to our relationship with money, we are in the Stone Age. Despite the relentless barrage of information and warnings from financial experts, the average American is in terrible financial shape. It turns out that human beings are just not wired to do the right things around money--such as saving and not overspending. That's why financial success is so difficult to attain. When it comes to our financial instincts, we are no more evolved than our ancestors who hunted the Woolly Mammoth 400,000 years ago.

Recent findings from the field of financial psychology could help the many Americans who know what they need to do but just can't seem to make it happen. If you fall into this category, consider Money Mammoth: Evolve Your Money Mindset and Avoid Financial Extinction.

This book looks at financial well-being from a psychological and evolutionary perspective. It reveals the obstacles that prevent people from taking their first critical steps towards financial wellness. It examines how our instincts and beliefs about money influence our financial behaviors. It explores money beliefs, how they develop, and how they drive our money behaviors

As the world's leading experts in financial psychology, authors Dr. Brad Klontz, Dr. Ed Horwitz, and Dr. Ted Klontz can help you:

  • Discover how the experience of your ancestors are impacting your finances
  • Understand how your friends, family members, and tribe may be holding you back
  • Overcome mental roadblocks to wealth and success
  • Harness the power of your emotional brain to transform your relationship with money
  • Build confidence in your ability to take control of your financial future

In Money Mammoth, the authors reveal the secrets to harnessing the power of your psychology to reach your financial goals.

商品描述(中文翻譯)

探討財務成功的心理障礙以及如何創造更好的財務未來

在我們與金錢的關係上，我們仍處於石器時代。儘管財務專家不斷提供資訊和警告，平均美國人的財務狀況卻非常糟糕。事實上，人類並不具備在金錢方面做出正確行為的天性，例如儲蓄和不過度消費。因此，財務成功變得如此困難。在我們的財務本能上，我們與四十萬年前狩獵猛瑪象的祖先並無二致。

來自財務心理學領域的最新研究結果可能有助於許多知道自己需要做什麼卻無法付諸行動的美國人。如果你屬於這個類別，考慮一下Money Mammoth: Evolve Your Money Mindset and Avoid Financial Extinction。

本書從心理學和進化的角度探討財務福祉。它揭示了阻礙人們邁出財務健康第一步的障礙。它檢視了我們對金錢的本能和信念如何影響我們的財務行為。它探討了金錢信念的形成及其如何驅動我們的金錢行為。

作為全球領先的財務心理學專家，作者Dr. Brad Klontz、Dr. Ed Horwitz和Dr. Ted Klontz可以幫助你：
- 發現你祖先的經歷如何影響你的財務狀況
- 理解你的朋友、家人和社群如何可能在阻礙你
- 克服通往財富和成功的心理障礙
- 利用你的情感大腦的力量來改變你與金錢的關係
- 建立對掌控自己財務未來能力的信心

在Money Mammoth中，作者揭示了利用心理學的力量來實現財務目標的秘密。

作者簡介

BRAD KLONTZ, PSY.D, CFP, is a Certified Financial Planner and a financial psychologist who helps individuals and families understand their views about money. He is Associate Professor of Practice in Financial Psychology and Behavioral Finance at Creighton University's Heider College of Business.

EDWARD HORWITZ, PHD, CFP, FBS, is a Certified Financial Planner and a Financial Behavioral Specialist with expertise in financial planning, risk management, and creating financial psychology solutions for organizations. He is an Associate Professor of Practice at Creighton University's Heider College of Business and holds the Mutual of Omaha Chair in Risk Management.

TED KLONTZ, PHD, is Associate Professor of Practice in Financial Psychology and Behavioral Finance at Creighton University's Heider College of Business and a founder of the Financial Psychology Institute.

作者簡介(中文翻譯)

**布拉德·克朗茲 (BRAD KLONTZ, PSY.D, CFP)** 是一位認證財務規劃師及財務心理學家，幫助個人和家庭理解他們對金錢的看法。他是克雷頓大學海德商學院的財務心理學與行為金融學的實務副教授。

**愛德華·霍維茲 (EDWARD HORWITZ, PHD, CFP, FBS)** 是一位認證財務規劃師及財務行為專家，專長於財務規劃、風險管理以及為組織創造財務心理學解決方案。他是克雷頓大學海德商學院的實務副教授，並擔任奧馬哈互助保險公司風險管理講座教授。

**泰德·克朗茲 (TED KLONTZ, PHD)** 是克雷頓大學海德商學院的財務心理學與行為金融學的實務副教授，也是財務心理學研究所的創始人。

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