From Chaos to Concept: A Team Oriented Approach to Designing World Class Products and Experiences
暫譯: 從混沌到概念:以團隊為導向的世界級產品與體驗設計方法

Braun, Kevin L.

  • 出版商: Wiley
  • 出版日期: 2020-07-28
  • 售價: $1,460
  • 貴賓價: 9.5$1,387
  • 語言: 英文
  • 頁數: 208
  • 裝訂: Quality Paper - also called trade paper
  • ISBN: 1119628962
  • ISBN-13: 9781119628965
  • 海外代購書籍(需單獨結帳)

相關主題

商品描述

A clear, comprehensive approach to meeting business goals by improving user experiences

This book delivers real-world UX processes that have been refined during 20+ years of experience working with companies of all sizes. This book is written for product design, software development, graphic design, and UX professionals with a focus on creating measurable better user expereinces. From Chaos to Concept: A Team Oriented Approach to Designing World Class Products and Experiences provides a process for creating measurably better products.

If you want to design solutions to meet business goals and delight your users, you can look to this resource which covers the following areas:

  • Creating and documenting goals, strategies, objectives, and tactics
  • Defining or refining personas based on your measurable objectives (OKRs)
  • Creating and iterating on scenarios based your prioritized personas
  • A team approach to defining the product and roadmap to address critical use cases
  • Team based divergent ideation and solution exploration
  • Team based convergent solution definition
  • Wireframing potential solutions for rapid research and iteration
  • Using quantitative and qualitative methods to understand usage and test with users
  • Exploring approaches to taxonomy and information architecture
  • Using psychology and human factors to drive your design decisions
  • Developing performant, accessible, maintainable experiences
  • Using analytics to measure the results and inform the next iteration
  • How this process differs based on the size if the company or team that is employing it

商品描述(中文翻譯)

一個清晰、全面的方法來通過改善用戶體驗來實現商業目標

本書提供了在與各種規模公司合作的20多年經驗中精煉出的真實世界UX流程。本書是為產品設計、軟體開發、平面設計和UX專業人士撰寫的,重點在於創造可衡量的更佳用戶體驗。《從混沌到概念:以團隊為導向的世界級產品和體驗設計方法》提供了一個創造可衡量更佳產品的流程。

如果您想設計解決方案以實現商業目標並讓用戶感到愉悅,您可以參考這本資源,涵蓋以下領域:

- 創建和記錄目標、策略、目的和戰術
- 根據可衡量的目標(OKRs)定義或細化角色
- 根據優先考慮的角色創建和迭代場景
- 團隊方法來定義產品和路線圖,以解決關鍵使用案例
- 團隊基礎的發散性構思和解決方案探索
- 團隊基礎的收斂性解決方案定義
- 為快速研究和迭代繪製潛在解決方案的線框圖
- 使用定量和定性方法來理解使用情況並進行用戶測試
- 探索分類法和信息架構的方法
- 使用心理學和人因工程來驅動設計決策
- 開發高效、可訪問、可維護的體驗
- 使用分析來衡量結果並告知下一次迭代
- 根據公司或團隊的規模,這一流程的不同之處