It Starts with Clients: Your 100-Day Plan to Build Lifelong Relationships and Revenue
暫譯: 從客戶開始:你的100天計劃以建立終身關係與收入

Sobel, Andrew

  • 出版商: Wiley
  • 出版日期: 2020-03-31
  • 售價: $1,160
  • 貴賓價: 9.5$1,102
  • 語言: 英文
  • 頁數: 256
  • 裝訂: Hardcover - also called cloth, retail trade, or trade
  • ISBN: 1119619106
  • ISBN-13: 9781119619109
  • 海外代購書籍(需單獨結帳)

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商品描述

World-renowned client relationship authority shows you how to dramatically grow your business by mastering fourteen critical client development challenges.

Andrew Sobel, author of the international bestsellers Clients for Life and Power Questions, offers a proven,100-day plan for conquering 14 tough client development challenges and growing your client base. He's encapsulated 25 years of unique research, including personal interviews with over 3000 top executives, into a practical roadmap for winning more new clients and growing your existing relationships.

You'll learn specific strategies to move confidently and predictably from a first meeting to a signed contract, and discover the agenda-setting techniques that create a steady stream of sole-source business. You'll master the art of reframing client requests, leading to broader, higher-impact engagements. You'll dramatically sharpen your ability to ask the powerful questions that can transform your client relationships. And, you'll learn to develop advisory relationships with influential C-suite executives. Andrew illustrates each weekly challenge with real-life examples drawn from thousands of executive meetings. He shares success strategies from having grown and led three highly successful professional service businesses as well as from his interviews with over 1500 acclaimed rainmakers.

Andrew has taught these strategies to over 50,000 professionals around the world, and they're now available to you in this highly readable, portable masterclass. Whether you are early in your career and need a comprehensive guide to grow your client base from the ground up, or are a seasoned practitioner who wants to accelerate your business growth, It Starts With Clients will take you to the next level.

商品描述(中文翻譯)

世界知名的客戶關係專家向您展示如何通過掌握十四個關鍵的客戶開發挑戰來顯著增長您的業務。

安德魯·索貝爾(Andrew Sobel),國際暢銷書《終身客戶》(Clients for Life)和《力量問題》(Power Questions)的作者,提供了一個經過驗證的100天計劃,以征服14個艱難的客戶開發挑戰並擴大您的客戶基礎。他將25年的獨特研究,包括與3000多位高管的個人訪談,濃縮成一個實用的路線圖,以贏得更多新客戶並增強現有關係。

您將學習具體策略,讓您能夠自信且可預測地從第一次會議過渡到簽署合同,並發現設定議程的技巧,創造穩定的唯一來源業務流。您將掌握重新框架客戶請求的藝術,從而導致更廣泛、更具影響力的合作。您將顯著提高提出能夠改變客戶關係的強大問題的能力。此外,您還將學會與有影響力的C-suite高管建立顧問關係。安德魯用從數千次高管會議中提取的真實案例來說明每週的挑戰。他分享了從經營和領導三家成功的專業服務企業以及與1500多位著名業務開發者的訪談中獲得的成功策略。

安德魯已經將這些策略教授給全球超過50,000名專業人士,現在這些策略在這本易讀、便攜的大師班中向您開放。無論您是職業生涯初期,需要一個全面的指南來從零開始擴大客戶基礎,還是希望加速業務增長的資深從業者,《從客戶開始》(It Starts With Clients)將帶您邁向下一個層次。

作者簡介

ANDREW SOBEL is the author of nine acclaimed books including the international bestsellers Clients for Life and Power Questions. His work frequently appears in major publications such as The New York Times and the Harvard Business Review. His firm, Andrew Sobel Advisors, has attracted over 150 of the world's leading companies as clients, including Citigroup, Cognizant, Booz Allen Hamilton, Ernst & Young, Bain, and Grant Thornton. A former senior vice president and country chief executive for Gemini Consulting, he earned his MBA at Dartmouth's Tuck School.

作者簡介(中文翻譯)

安德魯·索貝爾(ANDREW SOBEL)是九本廣受好評的書籍的作者,包括國際暢銷書《終身客戶》(Clients for Life)和《力量問題》(Power Questions)。他的作品經常出現在《紐約時報》(The New York Times)和《哈佛商業評論》(Harvard Business Review)等主要出版物上。他的公司,安德魯·索貝爾顧問公司(Andrew Sobel Advisors),吸引了超過150家全球領先企業作為客戶,包括花旗集團(Citigroup)、Cognizant、博斯艾倫·哈密頓(Booz Allen Hamilton)、安永(Ernst & Young)、貝恩(Bain)和格蘭特·桑頓(Grant Thornton)。他曾擔任雙子星顧問公司(Gemini Consulting)的高級副總裁和國家首席執行官,並在達特茅斯學院的塔克商學院(Dartmouth's Tuck School)獲得MBA學位。