The Innovation Ultimatum: How Six Strategic Technologies Will Reshape Every Business in the 2020s
暫譯: 創新最後通牒:六項戰略技術如何重塑2020年代的每一個企業

Brown, Steve

  • 出版商: Wiley
  • 出版日期: 2020-02-05
  • 售價: $1,220
  • 貴賓價: 9.5$1,159
  • 語言: 英文
  • 頁數: 320
  • 裝訂: Hardcover - also called cloth, retail trade, or trade
  • ISBN: 1119615429
  • ISBN-13: 9781119615422
  • 海外代購書籍(需單獨結帳)

相關主題

商品描述

Prepares leaders for the 2020s--an accessible guide to the key technologies that will reshape business in the coming decade

Most businesses identify six key digital technologies--artificial intelligence (AI), distributed ledgers and blockchain, the Internet of Things (IoT), autonomous machines, virtual and augmented reality, and 5G communication--as critical to their relevance and growth over the coming ten years. These new disruptive technologies present significant opportunity for businesses in every industry. The first businesses to understand automation and these transformative technologies will be the ones to reap the greatest rewards in the marketplace. The Innovation Ultimatum helps leaders understand the key technologies poised to reshape business in the next decade and prepare their organizations for technology-enabled change.

Using straightforward, jargon-free language, this important resource provides a set of strategic questions every leader will need to ask and answer in order to prepare for the impending changes to the business landscape. Author Steve Brown shares his insights to help leaders take full advantage of the next wave of digital transformation and describes compelling examples of how businesses are already embracing new technologies to optimize operations, create new value, and serve customers in new ways. Written for anyone that wants to understand how automation and new technology will fundamentally restructure business, this book enables readers to:

  • Understand the implications of technology-driven change across industrial sectors
  • Apply important insights to their own business
  • Gain competitive advantage by implementing new technologies
  • Prepare for the future of work and understand the skills needed to thrive in a post-automation economy
  • Adopt critical digital technologies in any organization

Providing invaluable cutting-edge content, The Innovation Ultimatum is a much-needed source of guidance and inspiration for business leaders, board members, C-suite executives, and senior managers who need to prepare their businesses for the future.

商品描述(中文翻譯)

為2020年代的領導者做好準備——一本易於理解的指南,介紹將在未來十年重塑商業的關鍵技術

大多數企業認為六項關鍵數位技術——人工智慧 (AI)、分散式帳本和區塊鏈、物聯網 (IoT)、自主機器、虛擬與擴增實境,以及5G通訊——對於未來十年的相關性和增長至關重要。這些新興的顛覆性技術為各行各業的企業帶來了重大機遇。最早理解自動化及這些變革性技術的企業將是市場上獲得最大回報的企業。《創新最後通牒》幫助領導者了解即將重塑未來十年商業的關鍵技術,並為其組織準備技術驅動的變革。

這本重要的資源使用簡單明瞭、無行話的語言,提供了一組每位領導者都需要提出和回答的戰略性問題,以便為即將到來的商業環境變化做好準備。作者史蒂夫·布朗分享了他的見解,幫助領導者充分利用下一波數位轉型,並描述了企業如何已經採用新技術來優化運營、創造新價值以及以新方式服務客戶的引人注目的例子。本書適合任何想要了解自動化和新技術將如何根本重構商業的人,讓讀者能夠:


  • 理解技術驅動變革在各行業的影響

  • 將重要見解應用於自身業務

  • 通過實施新技術獲得競爭優勢

  • 為未來的工作做好準備,並理解在後自動化經濟中茁壯成長所需的技能

  • 在任何組織中採用關鍵數位技術

《創新最後通牒》提供了寶貴的前沿內容,是商業領導者、董事會成員、高層主管和高級經理人所需的指導和靈感來源,幫助他們為未來做好準備。

作者簡介

STEVE BROWN is the former futurist of Intel Corporation. He now runs Possibility and Purpose, a speaking and consulting business that helps leaders to imagine and build a better future. Steve inspires people to imagine how technology will reshape industries, change how we live, and forever alter the world of work. He promotes a positive future where companies use the latest technologies to create new products and services, optimize operations, empower employees, and delight customers. Steve has been featured on CNN, BBC, Bloomberg TV, and in The Wall Street Journal, Wired magazine, amongst other media outlets. He lives in Portland, Oregon.

作者簡介(中文翻譯)

史蒂夫·布朗(STEVE BROWN)是英特爾公司(Intel Corporation)的前未來學家。他現在經營一個名為「可能性與目的」(Possibility and Purpose)的演講和諮詢業務,幫助領導者想像並建構更美好的未來。史蒂夫激勵人們想像科技將如何重塑產業、改變我們的生活方式,並永遠改變工作世界。他提倡一個積極的未來,企業利用最新技術創造新產品和服務、優化運營、賦能員工並讓客戶滿意。史蒂夫曾在CNN、BBC、彭博電視(Bloomberg TV)以及《華爾街日報》(The Wall Street Journal)、《Wired》雜誌等多個媒體上亮相。他目前居住在俄勒岡州的波特蘭市。