Professional Practice for Interior Designers
暫譯: 室內設計師的專業實務
Piotrowski, Christine M.
- 出版商: Wiley
- 出版日期: 2020-03-31
- 售價: $3,830
- 貴賓價: 9.5 折 $3,639
- 語言: 英文
- 頁數: 752
- 裝訂: Hardcover - also called cloth, retail trade, or trade
- ISBN: 1119554519
- ISBN-13: 9781119554516
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商品描述
The leading guide to the business practice of the interior design profession, updated to reflect the latest trends
For nearly thirty years, Professional Practice for Interior Designers has been a must-have resource for aspiring designers and practicing professionals. This revised and updated Sixth Edition continues to offer authoritative guidance related to the business of the interior design profession--from the basics to the latest topics and tools essential for planning, building, and maintaining a successful commercial or residential interior design business.
Filled with business tips and best practices, illustrative scenarios, and other pedagogical tools, this revised edition contains new chapters on interior design in the global environment, building client relationships, and online marketing communications. The author also includes updated information on web and social media marketing, branding, and prospecting for global projects. Recommended by the NCIDQ for exam preparation, this Sixth Edition is an invaluable resource for early career designers or those studying to enter the profession. This important book:
- Contains three new chapters that focus on client relationships, marketing communications, and interior design in the global marketplace.
- Includes new or updated sections that reflect the recent trends related to social media, branding, sustainable design practice and more
- Offers invaluable pedagogical tools in every chapter, including chapter objectives and material relevant for the NCIDQ
- Instructors have access to an Instructor's Manual through the book's companion website
商品描述(中文翻譯)
室內設計專業商業實務的領導指南,更新以反映最新趨勢
近三十年來,室內設計師的專業實務一直是有志設計師和在職專業人士必備的資源。這本修訂和更新的第六版繼續提供與室內設計專業商業相關的權威指導——從基礎知識到規劃、建設和維護成功的商業或住宅室內設計業務所需的最新主題和工具。
本書充滿了商業技巧和最佳實務、示範情境及其他教學工具,這個修訂版包含了關於全球環境中的室內設計、建立客戶關係和線上行銷溝通的新章節。作者還包括了有關網路和社交媒體行銷、品牌塑造以及全球專案開發的最新資訊。這本第六版被NCIDQ推薦用於考試準備,對於早期職業設計師或那些正在學習進入這個行業的人來說,是一個無價的資源。這本重要的書籍:
- 包含三個新章節,專注於客戶關係、行銷溝通和全球市場中的室內設計。
- 包括反映與社交媒體、品牌塑造、可持續設計實務等相關的最新趨勢的新或更新部分。
- 在每一章中提供無價的教學工具,包括章節目標和與NCIDQ相關的材料。
- 教師可以通過書籍的伴隨網站訪問教師手冊。
作者簡介
CHRISTINE M. PIOTROWSKI, FASID, IIDA, provides consulting services to interior designers on business practices. She is a former professor of interior design at Northern Arizona University and has over thirty-five years of commercial and residential design experience. She is a two-time winner of the ASID/Polsky Prize. She is the author of Becoming an Interior Designer; Designing Commercial Interiors; Problem Solving and Critical Thinking for Designers; and Professional Practice for Interior Designers, all from Wiley.
作者簡介(中文翻譯)
克里斯汀·M·皮奧特羅斯基 (CHRISTINE M. PIOTROWSKI), FASID, IIDA, 為室內設計師提供商業實務的諮詢服務。她曾任北亞利桑那大學的室內設計教授,擁有超過三十五年的商業及住宅設計經驗。她是兩屆ASID/Polsky獎的得主。她著有《成為室內設計師 (Becoming an Interior Designer)》;《設計商業室內空間 (Designing Commercial Interiors)》;《設計師的問題解決與批判性思維 (Problem Solving and Critical Thinking for Designers)》;以及《室內設計師的專業實務 (Professional Practice for Interior Designers)》,均由Wiley出版。