Profit From Your Forecasting Software: A Best Practice Guide for Sales Forecasters (Wiley and SAS Business Series)
暫譯: 從預測軟體中獲利:銷售預測者最佳實踐指南 (Wiley 與 SAS 商業系列)

Paul Goodwin

相關主題

商品描述

Go beyond technique to master the difficult judgement calls of forecasting

A variety of software can be used effectively to achieve accurate forecasting, but no software can replace the essential human component. You may be new to forecasting, or you may have mastered the statistical theory behind the software’s predictions, and even more advanced “power user” techniques for the software itself—but your forecasts will never reach peak accuracy unless you master the complex judgement calls that the software cannot make. Profit From Your Forecasting Software addresses the issues that arise regularly, and shows you how to make the correct decisions to get the most out of your software.

Taking a non-mathematical approach to the various forecasting models, the discussion covers common everyday decisions such as model choice, forecast adjustment, product hierarchies, safety stock levels, model fit, testing, and much more. Clear explanations help you better understand seasonal indices, smoothing coefficients, mean absolute percentage error, and r-squared, and an exploration of psychological biases provides insight into the decision to override the software’s forecast. With a focus on choice, interpretation, and judgement, this book goes beyond the technical manuals to help you truly grasp the more intangible skills that lead to better accuracy.

  • Explore the advantages and disadvantages of alternative forecasting methods in different situations
  • Master the interpretation and evaluation of your software’s output
  • Learn the subconscious biases that could affect your judgement toward intervention
  • Find expert guidance on testing, planning, and configuration to help you get the most out of your software

Relevant to sales forecasters, demand planners, and analysts across industries, Profit From Your Forecasting Software is the much sought-after “missing piece” in forecasting reference.

商品描述(中文翻譯)

超越技術,掌握預測中困難的判斷決策

各種軟體可以有效地用來實現準確的預測,但沒有任何軟體能取代人類的基本要素。無論你是預測的新手,還是已經掌握了軟體預測背後的統計理論,甚至是更高級的「高級用戶」技術——但如果你不掌握那些軟體無法做出的複雜判斷決策,你的預測永遠無法達到最佳準確度。《從你的預測軟體中獲利》針對經常出現的問題進行探討,並向你展示如何做出正確的決策,以充分利用你的軟體。

本書採取非數學的方法來探討各種預測模型,討論涵蓋了日常常見的決策,例如模型選擇、預測調整、產品層級、安全庫存水平、模型擬合、測試等。清晰的解釋幫助你更好地理解季節指數、平滑係數、平均絕對百分比誤差和決定係數,並通過探索心理偏見提供對於覆蓋軟體預測決策的見解。本書專注於選擇、解釋和判斷,超越技術手冊,幫助你真正掌握那些導致更高準確度的無形技能。


  • 探索在不同情況下替代預測方法的優缺點

  • 掌握對軟體輸出的解釋和評估

  • 了解可能影響你對干預判斷的潛意識偏見


  • 尋找專家指導,進行測試、規劃和配置,以幫助你充分利用你的軟體

對於各行各業的銷售預測員、需求規劃師和分析師來說,《從你的預測軟體中獲利》是預測參考中備受追捧的「缺失部分」。