Blockchain: A Hype or a Hoax? (區塊鏈：炒作還是騙局？)

Sharma, Kapil

Blockchain: A Hype or a Hoax?
  • 出版商: CRC
  • 出版日期: 2023-02-28
  • 售價: $4,200
  • 貴賓價: 9.5 折 $3,990
  • 語言: 英文
  • 頁數: 262
  • 裝訂: Hardcover - also called cloth, retail trade, or trade
  • ISBN: 1032126574
  • ISBN-13: 9781032126579
  • 相關分類: 區塊鏈 Blockchain

    • 海外代購書籍(需單獨結帳)

相關主題

商品描述

This book is called 'Blockchain - A Hype or a Hoax' has been published due to a gap in the book market to provide a material that is not only technical but also cater for business readers. I wrote this book by keeping in mind various stakeholder and current gap in Blockchain education as well as use cases implementation.

This book will carry a review of Blockchain technology, discussion on why POC fails, examples of use case that have been successful and failed, articulate a framework that should be used before deciding whether Blockchain is the right technology for transformation. It will use some strategic models and framework to assist organisations to see a fit score for their specific use cases.

This book will provide a guidance on how to create a Blockchain strategy, business case to pitch for the budget, a case study to apply the knowledge on practical use cases for Blockchain and also a technical overview of most of the Blockchain use cases in the market including Crypto, NFTs, DeFi, DAO, financial and non-financial industry use cases. etc.

This book will also provide a detailed overview of most of the mainstream Blockchain products available in the market currently and also how to get educated on Blockchain technology through commercial as well as freely available resources.

It will conclude with a clear direction along with do's and don'ts of using Blockchain. A financial and non-financial value add framework will be discussed throughout this book to assist the business leaders, programme managers, product managers and IT leaders to make strategic choices, business case and develop strategy for Digital transformation through the use of Blockchain.

The distinctive feature of this book will be critical analysis of Blockchain from technology and business perspective. It will be the first book to focus on business, technology and Blockchain selection framework. The most unique selling point of this book would be to apply Michael Porter's competitive advantage strategy theory on Blockchain use cases and impact on companies.

This book will be aimed at Technology students, Technology professionals, Blockchain and fintech consultants, Business leaders and anyone who is fascinated by Blockchain.

The prospective readers would read the book to grow their knowledge and improve fintech strategy. It will also be useful for anyone building business case to adopt Blockchain into the organisation.

商品描述(中文翻譯)

這本書名為「區塊鏈 - 炒作還是騙局」，出版的原因是市場上缺乏一本不僅技術性，也適合商業讀者的資料。我撰寫這本書時考慮到各方利益相關者以及區塊鏈教育和應用案例實施的現有差距。

這本書將回顧區塊鏈技術，討論為何概念驗證（POC）失敗，提供成功和失敗的應用案例示例，闡述在決定是否採用區塊鏈作為轉型技術之前應該使用的框架。它將使用一些戰略模型和框架，幫助組織評估其特定應用案例的適配度。

這本書將提供如何制定區塊鏈策略、提出預算的商業案例指南，以及應用區塊鏈知識於實際應用案例的案例研究，還會對市場上包括加密貨幣、非同質化代幣（NFT）、去中心化金融（DeFi）、去中心化自治組織（DAO）、金融和非金融行業應用案例等大部分區塊鏈應用案例進行技術概述。

這本書還將詳細介紹目前市場上大部分主流的區塊鏈產品，以及如何通過商業和免費資源來學習區塊鏈技術。

書末將提供明確的方向，並列出在使用區塊鏈時應該注意和避免的事項。全書將貫穿一個金融和非金融增值框架，以協助商業領導者、計畫經理、產品經理和IT領導者在數位轉型中通過區塊鏈做出戰略選擇、商業案例和發展策略。

這本書的獨特之處在於從技術和商業角度對區塊鏈進行批判性分析。它將是第一本專注於商業、技術和區塊鏈選擇框架的書籍。這本書最獨特的賣點將是應用麥可·波特（Michael Porter）的競爭優勢戰略理論於區塊鏈應用案例，以及對企業的影響。

這本書的目標讀者是科技學生、科技專業人士、區塊鏈和金融科技顧問、商業領導者以及對區塊鏈感興趣的任何人。

潛在讀者將閱讀這本書以擴展他們的知識並改進金融科技策略。對於任何正在建立採用區塊鏈的商業案例的人來說，這本書也將非常有用。

作者簡介

Kapil Sharma is a global technology transformation executive with more than 23 years of extensive management experience (C-Suite level) in large globally distributed investment banking and consulting environments, with a proven track record of initiating and delivering multiple global strategic initiatives.

Kapil has worked for tier 1 banks in London on technology strategy, complex technology transformation, innovation and education. Kapil is an experienced leader with a proven record of formulating technology strategy, service management, cost models, delivering strategic initiatives, globally complex technology and regulatory programmes, private and public cloud strategy/execution, blockchain, AIOps, product development, mentoring and team management.

Kapil has been a visiting lecturer at the University of Westminster and Bournemouth University since 2001. His latest assignment with Bournemouth University included designing and teaching a postgraduate module called 'Blockchain & Digital Futures'. Kapil is the author of four technology books published by Wiley (Wrox before). Kapil has an MBA degree from Bayes Business School, London (formerly Cass Business School) specialising in finance and strategy.

Kapil is also a founder of the IOSpeed Limited (https: //iospeed.com) company in the United Kingdom. IOSpeed provides blockchain consulting and education to corporates.

作者簡介(中文翻譯)

Kapil Sharma是一位全球科技轉型高級主管，擁有超過23年的廣泛管理經驗（C-Suite級別），在大型全球分佈的投資銀行和咨詢環境中，具有發起和交付多個全球戰略項目的成功記錄。

Kapil曾在倫敦的一流銀行擔任技術戰略、複雜技術轉型、創新和教育方面的工作。Kapil是一位經驗豐富的領導者，擁有制定技術戰略、服務管理、成本模型、交付戰略項目、全球複雜技術和監管計劃、私有和公有雲戰略/執行、區塊鏈、AIOps、產品開發、指導和團隊管理的成功記錄。

Kapil自2001年以來一直是威斯敏斯特大學和伯恩茅斯大學的客座講師。他在伯恩茅斯大學的最新任務包括設計和教授一個名為“區塊鏈與數字未來”的研究生課程。Kapil是Wiley出版社（之前是Wrox）出版的四本技術書籍的作者。Kapil擁有倫敦貝斯商學院（前卡斯商學院）的MBA學位，專攻金融和戰略。

Kapil還是英國IOSpeed有限公司（https://iospeed.com）的創始人。IOSpeed為企業提供區塊鏈咨詢和教育服務。

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