Graphesis: Visual Forms of Knowledge Production
暫譯: 圖像學:知識生產的視覺形式

Drucker, Johanna

  • 出版商: Harvard University Press
  • 出版日期: 2014-07-07
  • 售價: $1,280
  • 貴賓價: 9.5$1,216
  • 語言: 英文
  • 頁數: 215
  • 裝訂: Quality Paper - also called trade paper
  • ISBN: 0674724933
  • ISBN-13: 9780674724938
  • 無法訂購

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商品描述

In our current screen-saturated culture, we take in more information through visual means than at any point in history. The computers and smart phones that constantly flood us with images do more than simply convey information. They structure our relationship to information through graphical formats. Learning to interpret how visual forms not only present but produce knowledge, says Johanna Drucker, has become an essential contemporary skill.

Graphesis provides a descriptive critical language for the analysis of graphical knowledge. In an interdisciplinary study fusing digital humanities with media studies and graphic design history, Drucker outlines the principles by which visual formats organize meaningful content. Among the most significant of these formats is the graphical user interface (GUI)--the dominant feature of the screens of nearly all consumer electronic devices. Because so much of our personal and professional lives is mediated through visual interfaces, it is important to start thinking critically about how they shape knowledge, our behavior, and even our identity.

Information graphics bear tell-tale signs of the disciplines in which they originated: statistics, business, and the empirical sciences. Drucker makes the case for studying visuality from a humanistic perspective, exploring how graphic languages can serve fields where qualitative judgments take priority over quantitative statements of fact. Graphesis offers a new epistemology of the ways we process information, embracing the full potential of visual forms and formats of knowledge production.

商品描述(中文翻譯)

在我們當前的螢幕飽和文化中,我們透過視覺方式接收的信息比歷史上任何時候都要多。那些不斷向我們灌輸影像的電腦和智慧型手機,不僅僅是傳遞信息。它們透過圖形格式構建了我們與信息的關係。約翰娜·德拉克(Johanna Drucker)表示,學會解讀視覺形式如何不僅呈現而且產生知識,已成為當代一項重要的技能。

《Graphesis》提供了一種描述性的批判性語言,用於分析圖形知識。在一項融合數位人文學、媒體研究和圖形設計歷史的跨學科研究中,德拉克概述了視覺格式組織有意義內容的原則。其中最重要的格式之一是圖形用戶介面(GUI)——幾乎所有消費電子設備螢幕的主導特徵。由於我們的個人和專業生活中有如此多的部分是透過視覺介面進行媒介化的,因此開始批判性地思考它們如何塑造知識、我們的行為,甚至我們的身份是非常重要的。

信息圖形顯示出其起源學科的明顯特徵:統計學、商業和實證科學。德拉克主張從人文主義的角度研究視覺性,探索圖形語言如何能夠服務於那些質性判斷優先於定量事實陳述的領域。《Graphesis》提供了一種新的認識論,探討我們處理信息的方式,擁抱視覺形式和知識生產格式的全部潛力。