The Little Book That Still Beats the Market
暫譯: 仍然超越市場的小書

Greenblatt, Joel, Tobias, Andrew

The Little Book That Still Beats the Market
  • 出版商: Wiley
  • 出版日期: 2010-09-07
  • 售價: $1,230
  • 貴賓價: 9.5 折 $1,169
  • 語言: 英文
  • 頁數: 208
  • 裝訂: Hardcover - also called cloth, retail trade, or trade
  • ISBN: 0470624159
  • ISBN-13: 9780470624159

    • 海外代購書籍(需單獨結帳)

商品描述

In 2005, Joel Greenblatt published a book that is already considered one of the classics of finance literature. In The Little Book that Beats the Market--a New York Times bestseller with 300,000 copies in print--Greenblatt explained how investors can outperform the popular market averages by simply and systematically applying a formula that seeks out good businesses when they are available at bargain prices. Now, with a new Introduction and Afterword for 2010, The Little Book that Still Beats the Market updates and expands upon the research findings from the original book. Included are data and analysis covering the recent financial crisis and model performance through the end of 2009. In a straightforward and accessible style, the book explores the basic principles of successful stock market investing and then reveals the author's time-tested formula that makes buying above average companies at below average prices automatic. Though the formula has been extensively tested and is a breakthrough in the academic and professional world, Greenblatt explains it using 6th grade math, plain language and humor. He shows how to use his method to beat both the market and professional managers by a wide margin. You'll also learn why success eludes almost all individual and professional investors, and why the formula will continue to work even after everyone "knows" it.

While the formula may be simple, understanding why the formula works is the true key to success for investors. The book will take readers on a step-by-step journey so that they can learn the principles of value investing in a way that will provide them with a long term strategy that they can understand and stick with through both good and bad periods for the stock market.

As the Wall Street Journal stated about the original edition, "Mr. Greenblatt...says his goal was to provide advice that, while sophisticated, could be understood and followed by his five children, ages 6 to 15. They are in luck. His 'Little Book' is one of the best, clearest guides to value investing out there."

商品描述(中文翻譯)

在2005年，喬爾·格林布拉特（Joel Greenblatt）出版了一本已被視為金融文學經典的書籍。在《打敗市場的小書》（The Little Book that Beats the Market）——一本《紐約時報》（New York Times）暢銷書，印刷量達30萬本——格林布拉特解釋了投資者如何透過簡單且系統性地應用一個公式，尋找在便宜價格下的優質企業，從而超越流行的市場平均水平。現在，隨著2010年的新序和後記，《打敗市場的小書》（The Little Book that Still Beats the Market）更新並擴展了原書的研究結果。書中包含了涵蓋最近金融危機的數據和分析，以及截至2009年底的模型表現。這本書以簡單易懂的風格探討成功股市投資的基本原則，然後揭示了作者經過時間考驗的公式，使得以低於平均價格購買高於平均的公司變得自動化。儘管這個公式經過廣泛測試，並在學術和專業界取得突破，格林布拉特卻用六年級的數學、簡單的語言和幽默來解釋它。他展示了如何使用他的方式大幅超越市場和專業經理人。你還將了解為什麼幾乎所有的個人和專業投資者都無法成功，以及為什麼這個公式即使在每個人都「知道」它之後仍然會繼續有效。

雖然這個公式可能很簡單，但理解為什麼這個公式有效才是投資者成功的真正關鍵。這本書將帶領讀者逐步學習價值投資的原則，讓他們能夠掌握一個長期策略，並在股市的好壞時期中堅持下去。

正如《華爾街日報》（Wall Street Journal）對原版所說的，「格林布拉特先生……表示他的目標是提供一種建議，雖然複雜，但可以被他五個年齡在6到15歲之間的孩子理解和遵循。他們真是幸運。他的《小書》是目前最好的、最清晰的價值投資指南之一。」

作者簡介

Joel Greenblatt is the founder of Gotham Capital, an invest-ment partnership that achieved 40% annualized returns for the twenty years after its founding in 1985. He is a professor on the adjunct faculty of Columbia Business School, the Chief Strategist for Formula Investing, the former chairman of the board of a Fortune 500 company, and the author of You Can Be a Stock Market Genius and The Little Book That Beats the Market. Greenblatt holds a BS and an MBA from the Wharton School.

作者簡介(中文翻譯)

喬爾·格林布拉特是哥譚資本（Gotham Capital）的創始人，這是一個投資合夥企業，自1985年成立以來，實現了40%的年化回報。他是哥倫比亞商學院的兼任教授，Formula Investing的首席策略師，曾擔任一家《財富》500強公司的董事會主席，並且是《你可以成為股市天才》（You Can Be a Stock Market Genius）和《打敗市場的小書》（The Little Book That Beats the Market）的作者。格林布拉特擁有沃頓商學院的學士學位和MBA學位。

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