Social Media: Communication, Sharing and Visibility
暫譯: 社交媒體:溝通、分享與可見性

Graham Meikle

  • 出版商: Routledge
  • 出版日期: 2016-03-07
  • 售價: $6,500
  • 貴賓價: 9.5$6,175
  • 語言: 英文
  • 頁數: 186
  • 裝訂: Hardcover
  • ISBN: 0415712238
  • ISBN-13: 9780415712231
  • 海外代購書籍(需單獨結帳)

相關主題

商品描述

Social media platforms have captured the attention and imagination of many millions of people, enabling their users to develop and display their creativity, to empathize with others, and to find connection, communication and communion. But they are also surveillance systems through which those users become complicit in their own commercial exploitation. In this accessible book, Graham Meikle explores the tensions between these two aspects of social media.

From Facebook and Twitter to Reddit and YouTube, Meikle examines social media as industries and as central sites for understanding the cultural politics of everyday life. Building on the new forms of communication and citizenship brought about by these platforms, he analyzes the meanings of sharing and privacy, internet memes, remix cultures and citizen journalism. Throughout, Social Media engages with questions of visibility, performance, platforms and users, and demonstrates how networked digital media are adopted and adapted in an environment built around the convergence of personal and public communication.

商品描述(中文翻譯)

社交媒體平台吸引了數百萬人的注意和想像,讓用戶能夠發展和展示他們的創造力,與他人產生共鳴,並找到聯繫、交流和共融的方式。但它們同時也是監控系統,透過這些系統,用戶變得共謀於自身的商業剝削。在這本易於理解的書中,Graham Meikle 探討了社交媒體這兩個方面之間的緊張關係。

從 Facebook 和 Twitter 到 Reddit 和 YouTube,Meikle 對社交媒體作為產業以及理解日常生活文化政治的核心場所進行了檢視。基於這些平台所帶來的新型溝通和公民身份,他分析了分享和隱私的意義、網路迷因、重混文化和公民新聞。在整本書中,《社交媒體》探討了可見性、表現、平台和用戶的問題,並展示了網絡數位媒體如何在個人與公共交流融合的環境中被採用和調整。