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商品描述
Cyber security involves protecting organisations from cyber risks, the threats to organisations caused by digital technology. These risks can cause direct damage to revenues and profits as well as indirect damage through reduced efficiency, lower employee morale, and reputational damage. Cyber security is often thought to be the domain of specialist IT professionals however, cyber risks are found across and within organisations. Unfortunately, many managers outside IT feel they are ill equipped to deal with cyber risks and the use of jargon makes the subject especially hard to understand. For this reason cyber threats are worse than they really need to be. The reality is that the threat from cyber risks is constantly growing, thus non-technical managers need to understand and manage it. As well as offering practical advice, the author guides readers through the processes that will enable them to manage and mitigate such threats and protect their organisations.
商品描述(中文翻譯)
網路安全涉及保護組織免受網路風險的影響，這些風險是由數位技術對組織造成的威脅。這些風險可能會直接損害收入和利潤，並通過降低效率、員工士氣下降和聲譽損害等方式造成間接損失。網路安全通常被認為是專業IT人員的領域，然而，網路風險存在於組織的各個層面。遺憾的是，許多非IT部門的經理感到自己無法有效應對網路風險，而行業術語的使用使得這個主題特別難以理解。因此，網路威脅的情況比實際需要的更糟。事實上，來自網路風險的威脅不斷增長，因此非技術經理需要理解並管理這些風險。除了提供實用建議外，作者還引導讀者了解能夠管理和減輕這些威脅的過程，並保護他們的組織。
作者簡介
Jeremy Swinfen Green is Director of Business Insight at digital agency Smart Cookie and founder of the digital governance consultancy Mosoco. He has over 20 years' experience of digital business. He was early into the digital media space, founding digital media agency Multimedia Dimensions in 1993, advising Omnicom on one of their first digital ventures BMP interAction in 1994 and joining Aegis as digital media director in 1995. He has advised a wide variety of public and private sector organisations on their digital business strategies. In addition as leader of several digital businesses, he has had hands-on experience of the issues surrounding cyber security, data compliance and business continuity as experienced by SMEs. He is a member of the Performance and Finance Board of TechUK (the UK's trade organisation for the Technology Industry) and a member of the Institute of Risk Management's cyber security SIG.
作者簡介(中文翻譯)
Jeremy Swinfen Green 是數位代理商 Smart Cookie 的商業洞察總監，也是數位治理顧問公司 Mosoco 的創辦人。他擁有超過 20 年的數位商業經驗。他在數位媒體領域起步較早，於 1993 年創立了數位媒體代理商 Multimedia Dimensions，並於 1994 年為 Omnicom 提供建議，協助其進行首個數位項目 BMP interAction，1995 年加入 Aegis 擔任數位媒體總監。他曾為各種公私部門組織提供數位商業策略的建議。此外，作為多家數位企業的領導者，他對中小企業所面臨的網路安全、數據合規和業務持續性等問題有實際的經驗。他是 TechUK（英國科技產業貿易組織）績效與財務委員會的成員，也是風險管理學會的網路安全特別興趣小組成員。
