Effortless E-Commerce with PHP and MySQL, 2/e (Paperback)
暫譯: 輕鬆掌握 PHP 與 MySQL 電子商務,第二版 (平裝)
Larry Ullman
- 出版商: New Riders
- 出版日期: 2013-12-16
- 售價: $1,880
- 貴賓價: 9.5 折 $1,786
- 語言: 英文
- 頁數: 552
- 裝訂: Paperback
- ISBN: 0321949366
- ISBN-13: 9780321949363
-
相關分類:
MySQL、PHP、SQL、電子商務 E-commerce
海外代購書籍(需單獨結帳)
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商品描述
In this comprehensive guide to creating e-commerce website using PHP and MySQL, renowned author Larry Ullman walks you through every step—designing the visual interface, creating the database, presenting content, generating an online catalog, managing the shopping cart, handling the order and the payment process, and fulfilling the order—always with security and best practices emphasized along the way. Even if you’re an experienced web developer, you’re guaranteed to learn something new. The book uses two complete e-commerce site examples, with various features and goals, to present the widest possible range of e-commerce scenarios. This fully updated and expanded second edition includes an additional and new payment processing example, and also reflects the latest changes in PayPal’s options and methodologies. There are new chapters on marketing-related tools to improve the site and sales, on adding functionality via Ajax, and on implementing e-commerce functionality using OOP instead of procedural code. Effortless E-Commerce with PHP and MySQL, Second Edition teaches you how to:
- Think of the customer first, in order to maximize sales and customer satisfaction
- Create a safe server environment and database
- Use secure transactions and prevent common vulnerabilities
- Incorporate different payment gateways
- Design scalable sites that are easy to maintain
- Build administrative interfaces
- Extend both examples to match the needs of your own sites
商品描述(中文翻譯)
在這本全面的指南中,著名作者 Larry Ullman 將帶您逐步了解如何使用 PHP 和 MySQL 創建電子商務網站——設計視覺介面、創建資料庫、呈現內容、生成在線目錄、管理購物車、處理訂單和支付過程,以及履行訂單——在整個過程中始終強調安全性和最佳實踐。即使您是一位經驗豐富的網頁開發者,您也一定能學到一些新知識。本書使用兩個完整的電子商務網站範例,具有各種功能和目標,以呈現最廣泛的電子商務場景。這本全面更新和擴展的第二版包括一個額外的新支付處理範例,並反映了 PayPal 的選項和方法的最新變化。新章節涵蓋了與行銷相關的工具,以改善網站和銷售、通過 Ajax 添加功能,以及使用物件導向程式設計(OOP)而非程序性代碼來實現電子商務功能。《使用 PHP 和 MySQL 的輕鬆電子商務,第二版》教您如何:
- 以客戶為先,以最大化銷售和客戶滿意度
- 創建安全的伺服器環境和資料庫
- 使用安全交易並防止常見漏洞
- 整合不同的支付網關
- 設計可擴展且易於維護的網站
- 建立管理介面
- 擴展這兩個範例以符合您自己網站的需求