From Idea to Web Start-up in 21 Days: Creating bacn.com (Paperback)
暫譯: 21天從構想到網路創業:創建bacn.com

Jason Glaspey, Scott Kveton

相關主題

商品描述

Once upon a time, starting a business meant months of researching, refining business goals and writing business plans, talking to investors and banks, negotiating for loans, and raising money. But today, agile web development practices mean that you can almost launch on an idea and figure it out as you go. At least that’s what authors Jason Glaspey and Scott Kveton and their colleague Michael Richardson did when starting bacn.com, an online bacon retailer.

In this mouth-watering tale, they describe their process of starting a business on a shoestring, including the things they did right and the things they did wrong. Bacn.com didn’t make them millionaires — not even close! But the lessons they learned have led to comfortable success on their follow-up ventures. And whether it’s choosing a domain name or selecting the right content management systems, buying and storing inventory or figuring out fulfillment, using social media for marketing or finding a location to host an “epic” party, their stories will help you jumpstart your own web business.

商品描述(中文翻譯)

從前,創業意味著需要幾個月的研究、精煉商業目標和撰寫商業計劃,與投資者和銀行交談,協商貸款,並籌集資金。但如今,敏捷的網頁開發實踐意味著你幾乎可以基於一個想法啟動,並在過程中逐步解決問題。至少這是作者 Jason Glaspey、Scott Kveton 和他們的同事 Michael Richardson 在創立 bacn.com(一家線上培根零售商)時所做的。

在這個令人垂涎的故事中,他們描述了以有限資金創業的過程,包括他們做對的事情和做錯的事情。Bacn.com 並沒有讓他們成為百萬富翁——甚至連接近都沒有!但他們所學到的教訓使他們在後續的創業中取得了舒適的成功。無論是選擇域名、選擇合適的內容管理系統、購買和儲存庫存,還是解決履行問題,使用社交媒體進行行銷,或是找到舉辦“史詩”派對的地點,他們的故事都將幫助你啟動自己的網路業務。