Robin Williams Design Workshop, 2/e
暫譯: 羅賓·威廉斯設計工作坊(第二版)

Robin Williams, John Tollett

  • 出版商: Peachpit Press
  • 出版日期: 2006-08-20
  • 售價: $2,210
  • 貴賓價: 9.5$2,100
  • 語言: 英文
  • 頁數: 279
  • 裝訂: Paperback
  • ISBN: 0321441761
  • ISBN-13: 9780321441768
  • 已絕版

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商品描述

Description

Learn design theory and practical know-how from the award-winning author/design team, Robin Williams and John Tollett! Robin Williams introduced design and typographic principles to legions of readers with her best-selling Non-Designer's book series. Now she and designer/co-author John Tollett take you to the next level of creative design with practical advice and lessons in composition, visual impact, and design challenges.

Presented in Robin and John's signature style—writing that is so crystal clear, it's accessible to absolutely anyone—and illustrated with hundreds of full-color design examples, the ideas in this book tackle design theory, visual puns, and layout and graphics strategies for real-world projects. Developing designers will appreciate the authors' imaginative approach and well-chosen examples.

  • Discover practical and effective design principles and concepts—and how to apply them to virtually any project.
  • Learn why some designs are attention-getting and others are not.
  • Learn how to choose just the right look—corporate or casual, classic or trendy—for specific types of projects, such as business cards, letterhead and envelopes, newsletters and brochures, logos, advertising, and more.
  • Test your design acumen by comparing before-and-after examples.
  • Find a wealth of inspiration for your own design projects.
  • Gain insight into the design process by studying the work of guest designers, who offer their personal commentary and insights.

商品描述(中文翻譯)

描述

從獲獎作者/設計團隊 Robin Williams 和 John Tollett 學習設計理論和實用知識!Robin Williams 透過她的暢銷書《非設計師的書籍系列》向眾多讀者介紹了設計和排版原則。現在,她和設計師/共同作者 John Tollett 將帶您進入創意設計的下一個層次,提供實用的建議和在構圖、視覺衝擊及設計挑戰方面的課程。

本書以 Robin 和 John 標誌性的風格呈現——寫作清晰明瞭,讓任何人都能輕鬆理解——並配有數百個全彩設計範例,書中的理念探討了設計理論、視覺雙關語以及針對實際項目的佈局和圖形策略。發展中的設計師將會欣賞作者的富有想像力的方式和精心挑選的範例。

- 發現實用且有效的設計原則和概念,以及如何將其應用於幾乎任何項目。
- 瞭解為什麼某些設計能吸引注意而其他設計則無法。
- 學習如何為特定類型的項目(如名片、信頭和信封、通訊和小冊子、標誌、廣告等)選擇合適的外觀——無論是企業風格還是休閒風格、經典還是時尚。
- 通過比較前後範例來測試您的設計敏銳度。
- 為自己的設計項目找到豐富的靈感。
- 通過研究客座設計師的作品,獲得對設計過程的深入了解,他們提供了個人的評論和見解。