Design for a Better World: Meaningful, Sustainable, Humanity Centered

Norman, Donald a.

  • 出版商: MIT
  • 出版日期: 2023-03-21
  • 售價: $1,210
  • 貴賓價: 9.5$1,150
  • 語言: 英文
  • 頁數: 376
  • 裝訂: Hardcover - also called cloth, retail trade, or trade
  • ISBN: 0262047950
  • ISBN-13: 9780262047951
  • 立即出貨(限量) (庫存=1)

商品描述

How human behavior brought our world to the brink, and how human behavior can save us.

The world is a mess. Our dire predicament, from collapsing social structures to the climate crisis, has been millennia in the making and can be traced back to the erroneous belief that the earth's resources are infinite. The key to change, says Don Norman, is human behavior, covered in the book's three major themes: meaning, sustainability, and humanity-centeredness. Emphasize quality of life, not monetary rewards; restructure how we live to better protect the environment; and focus on all of humanity. Design for a Better World presents an eye-opening diagnosis of where we've gone wrong and a clear prescription for making things better.

Norman proposes a new way of thinking, one that recognizes our place in a complex global system where even simple behaviors affect the entire world. He identifies the economic metrics that contribute to the harmful effects of commerce and manufacturing and proposes a recalibration of what we consider important in life. His experience as both a scientist and business executive gives him the perspective to show how to make these changes while maintaining a thriving economy. Let the change begin with this book before it's too late

商品描述(中文翻譯)

人類行為如何將我們的世界推向邊緣,以及人類行為如何拯救我們。

這個世界一團糟。從社會結構崩潰到氣候危機,我們的困境已經持續了數千年,可以追溯到對地球資源無窮的錯誤信念。唐·諾曼(Don Norman)認為,改變的關鍵在於人類行為,這本書涵蓋了三個主要主題:意義、可持續性和以人為中心。強調生活品質,而不是金錢回報;重新調整我們的生活方式以更好地保護環境;並關注全人類。《設計一個更美好的世界》提供了一個令人大開眼界的診斷,指出我們犯了哪些錯誤,並提供了明確的處方,使事情變得更好。

諾曼提出了一種新的思維方式,認識到我們在一個複雜的全球系統中的位置,即使是簡單的行為也會影響整個世界。他確定了經濟指標對商業和製造業的有害影響,並提出重新調整我們在生活中認為重要的事物。他作為科學家和企業高管的經驗使他能夠展示如何在保持繁榮經濟的同時進行這些變革。在為時已晚之前,讓這本書成為改變的開始。

作者簡介

Don Norman is Distinguished Professor Emeritus of Cognitive Science and Psychology and founding director of the Design Lab at the University of California, San Diego. Business Week has named Norman one of the world's most influential designers. He was an Apple Vice President, has been an advisor and board member for numerous companies, and has three honorary degrees. His numerous books have been translated into over 20 languages, including The Design of Everyday Things and Living with Complexity, also from the MIT Press.

作者簡介(中文翻譯)

唐·諾曼(Don Norman)是加州大學聖地亞哥分校(University of California, San Diego)認知科學和心理學的特聘名譽教授,也是設計實驗室(Design Lab)的創始主任。《商業週刊》(Business Week)將諾曼列為全球最具影響力的設計師之一。他曾擔任蘋果公司(Apple)副總裁,並擔任過多家公司的顧問和董事會成員,並擁有三個榮譽學位。他的多本書籍已經被翻譯成20多種語言,包括麻省理工學院出版社出版的《日常物品的設計》(The Design of Everyday Things)和《與複雜性共處》(Living with Complexity)。