Evil Media (MIT Press)
暫譯: 邪惡媒體 (麻省理工學院出版社)

Matthew Fuller, Andrew Goffey

  • 出版商: MIT
  • 出版日期: 2012-08-17
  • 售價: $1,770
  • 貴賓價: 9.5$1,682
  • 語言: 英文
  • 頁數: 248
  • 裝訂: Hardcover
  • ISBN: 0262017857
  • ISBN-13: 9780262017855
  • 海外代購書籍(需單獨結帳)

商品描述

Evil Media develops a philosophy of media power that extends the concept of media beyond its tried and trusted use in the games of meaning, symbolism, and truth. It addresses the gray zones in which media exist as corporate work systems, algorithms and data structures, twenty-first century self-improvement manuals, and pharmaceutical techniques. Evil Media invites the reader to explore and understand the abstract infrastructure of the present day. From search engines to flirting strategies, from the value of institutional stupidity to the malicious minutiae of databases, this book shows how the devil is in the details.

The title takes the imperative "Don't be evil" and asks, what would be done any differently in contemporary computational and networked media were that maxim reversed.

Media here are about much more and much less than symbols, stories, information, or communication: media do things. They incite and provoke, twist and bend, leak and manage. In a series of provocative stratagems designed to be used, Evil Media sets its reader an ethical challenge: either remain a transparent intermediary in the networks and chains of communicative power or become oneself an active, transformative medium.

商品描述(中文翻譯)

《邪惡媒體》發展了一種媒體權力的哲學,將媒體的概念擴展到超越其在意義、符號和真理遊戲中的傳統用途。它探討了媒體作為企業工作系統、算法和數據結構、二十一世紀自我提升手冊以及藥物技術所存在的灰色地帶。《邪惡媒體》邀請讀者探索和理解當今的抽象基礎設施。從搜尋引擎到調情策略,從制度性愚蠢的價值到數據庫的惡意細節,本書展示了細節中的魔鬼。

書名採用了「不要邪惡」的命令,並詢問如果這一格言被顛倒,當代計算和網絡媒體會有什麼不同的做法。

在這裡,媒體的意義遠超過符號、故事、信息或溝通:媒體在做事情。它們激起和挑釁、扭曲和彎曲、洩漏和管理。在一系列旨在被使用的挑釁策略中,《邪惡媒體》給讀者提出了一個倫理挑戰:要麼在傳播權力的網絡和鏈條中保持透明的中介,要麼成為一個主動的、變革性的媒介。