The Reputation Society: How Online Opinions Are Reshaping the Offline World (The Information Society Series)
暫譯: 聲譽社會：線上意見如何重塑線下世界（資訊社會系列）
- 出版商: MIT
- 出版日期: 2012-01-27
- 售價: $690
- 貴賓價: 9.5 折 $656
- 語言: 英文
- 頁數: 248
- 裝訂: Hardcover
- ISBN: 0262016648
- ISBN-13: 9780262016643
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商品描述
In making decisions, we often seek advice. Online, we check Amazon recommendations, eBay vendors' histories, TripAdvisor ratings, and even our elected representatives' voting records. These online reputation systems serve as filters for information overload. In this book, experts discuss the benefits and risks of such online tools.The contributors offer expert perspectives that range from philanthropy and open access to science and law, addressing reputation systems in theory and practice. Properly designed reputation systems, they argue, have the potential to create a "reputation society," reshaping society for the better by promoting accountability through the mediated judgments of billions of people. Effective design can also steer systems away from the pitfalls of online opinion sharing by motivating truth-telling, protecting personal privacy, and discouraging digital vigilantism.
Contributors Madeline Ashby, Jamais Cascio, John Henry Clippinger, Chrysanthos Dellarocas, Cory Doctorow, Randy Farmer, Eric Goldman, Victor Henning, Anthony Hoffmann, Jason Hoyt, Luca Iandoli, Josh Introne, Mark Klein, Mari Kuraishi, Cliff Lampe, Paolo Massa, Hassan Masum, Marc Maxson, Craig Newmark, Michael Nielsen, Lucio Picci, Jan Reichelt, Alex Steffen, Lior Strahilevitz, Mark Tovey, John Whitfield, John Willinsky, Yi-Cheng Zhang, Michael Zimmer
商品描述(中文翻譯)
在做決策時，我們經常尋求建議。在網路上，我們會查看亞馬遜的推薦、eBay賣家的歷史、TripAdvisor的評分，甚至我們所選出的代表的投票紀錄。這些線上聲譽系統作為資訊過載的過濾器。在本書中，專家們討論了這些線上工具的好處和風險。貢獻者提供的專業觀點涵蓋了從慈善事業和開放存取到科學和法律的範疇，探討了聲譽系統的理論與實踐。他們主張，設計得當的聲譽系統有潛力創造一個「聲譽社會」，透過數十億人的中介評判來促進問責制，從而改善社會。有效的設計還可以引導系統避免線上意見分享的陷阱，通過激勵真實陳述、保護個人隱私和抑制數位監視行為來達成。
貢獻者包括 Madeline Ashby、Jamais Cascio、John Henry Clippinger、Chrysanthos Dellarocas、Cory Doctorow、Randy Farmer、Eric Goldman、Victor Henning、Anthony Hoffmann、Jason Hoyt、Luca Iandoli、Josh Introne、Mark Klein、Mari Kuraishi、Cliff Lampe、Paolo Massa、Hassan Masum、Marc Maxson、Craig Newmark、Michael Nielsen、Lucio Picci、Jan Reichelt、Alex Steffen、Lior Strahilevitz、Mark Tovey、John Whitfield、John Willinsky、Yi-Cheng Zhang、Michael Zimmer。
