Implementing Mobile TV - ATSC Mobile DTV, MediaFLO, DVB-H/SH, DMB,WiMAX, 3G Systems, and Rich Media Applications, 2/e(Paparback)
暫譯: 行動電視實作 - ATSC 行動 DTV、MediaFLO、DVB-H/SH、DMB、WiMAX、3G 系統及豐富媒體應用,第2版(平裝本)

Amitabh Kumar

  • 出版商: Focal Press
  • 出版日期: 2010-02-22
  • 售價: $1,500
  • 貴賓價: 9.8$1,470
  • 語言: 英文
  • 頁數: 660
  • 裝訂: Paperback
  • ISBN: 0240812875
  • ISBN-13: 9780240812878
  • 下單後立即進貨 (約5~7天)

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Description

Implement state-of-the-art Mobile TV networks with this comprehensive guide to the latest technologies and standards, including MediaFLO, ATSC Mobile DTV, and CMMB, the same technologies seeing large-scale rollouts today around the world. You not only gain deep insight into the maze of technologies, but also the principles of mobile content-what makes it work, how it's produced, repurposed and delivered securely, and how it integrates with mobile and Internet domains.  

Learn about the key enablers of a mobile TV service, like smartphones, chipsets, and mobile software. Gain access to a detailed look at the networks deployed worldwide with real-world case studies. The informative diagrams provide rich visualization of the new technologies, services, and revenue models. Gain understanding of how mobile TV can be made interactive and how it can be delivered seamlessly in multiple markets. Get insight into the growing capabilities of multimedia handsets and software which drives innovative applications.

Author Amitabh Kumar begins with the basics of mobile multimedia and progresses to cover details of technologies, networks, and firmware for mobile TV services. Easy to follow, Implementing Mobile TV features a rich presentation that includes dozens of  FAQs and "Quick Facts."

This new edition is updated to reflect the quickly evolving world of Mobile TV, focusing on factors for success and providing understanding of:

* 3G, Terrestrial broadcast, and Mobile WiMAX networks
* MediaFLO, ATSC Mobile DTV, and CMMB Broadcasting
* Enabling technologies and protocols, spectrum, and opportunities for deployment
* Content security, conditional access and DRM for the mobile world, based on OMA-BCAST Smartcard and DRM profiles
* Handset features for mobile TV and multimedia services
* Insight into making content interactive-traffic, weather, interactive polling, targeted advertising
* Roaming and interoperability in multimedia networks

商品描述(中文翻譯)

描述



透過這本全面的指南,實現最先進的行動電視網路,涵蓋最新的技術和標準,包括 MediaFLO、ATSC Mobile DTV 和 CMMB,這些技術目前在全球範圍內正在大規模推廣。您不僅能深入了解這些技術的迷宮,還能掌握行動內容的原則——它是如何運作的、如何生產、重新利用和安全交付的,以及它如何與行動和互聯網領域整合。


了解行動電視服務的關鍵推動因素,如智慧型手機、晶片組和行動軟體。獲得對全球部署的網路的詳細了解,並參考實際案例研究。資訊豐富的圖表提供了新技術、服務和收入模式的生動視覺化。了解如何使行動電視具備互動性,以及如何在多個市場中無縫交付。深入了解多媒體手機和驅動創新應用的軟體日益增長的能力。


作者 Amitabh Kumar 從行動多媒體的基本概念開始,逐步深入涵蓋行動電視服務的技術、網路和韌體細節。《Implementing Mobile TV》易於理解,並包含豐富的內容,包括數十個常見問題和「快速事實」。


這個新版本已更新,以反映快速演變的行動電視世界,專注於成功的因素並提供以下理解:


* 3G、地面廣播和行動 WiMAX 網路
* MediaFLO、ATSC Mobile DTV 和 CMMB 廣播
* 使能技術和協議、頻譜及部署機會
* 基於 OMA-BCAST 智卡和 DRM 配置的行動世界內容安全、條件存取和 DRM
* 行動電視和多媒體服務的手機功能
* 使內容具備互動性的見解——交通、天氣、互動投票、目標廣告
* 多媒體網路中的漫遊和互通性