Designing Systems for Internet Commerce, 2/e
暫譯: 設計網路商務系統(第二版)

G. Winfield Treese, Lawrence C. Stewart

  • 出版商: Addison Wesley
  • 出版日期: 2002-10-12
  • 售價: $2,030
  • 貴賓價: 9.5$1,929
  • 語言: 英文
  • 頁數: 496
  • 裝訂: Paperback
  • ISBN: 0201760355
  • ISBN-13: 9780201760354
  • 海外代購書籍(需單獨結帳)

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商品描述

Thanks to advances in Internet commerce, every enterprise—even the smallest home-based business—now has the power to create a global presence. Each day, more businesses are drawn to the promise of increased access to customers, combined with dramatic cost reductions. However, consumer expectations and demands seem to increase daily. The major challenge in building successful Internet commerce sites continues to be how to use Internet technology most effectively to deliver added value to customers.

Written by two of the leading authorities in the field of Internet commerce, Designing Systems for Internet Commerce, Second Edition, explores the core issues surrounding the construction of successful Internet commerce systems. It provides a solid foundation, focusing on best practices and approaches for Internet architecture and design. This significant new edition reflects lessons learned since the late 1990s, explaining how and why essential technologies and commerce issues have evolved and how those changes have resulted in a new era for commerce systems. Topics covered include:

  • Extensible markup language (XML)
  • The evolution of shopping carts and order management
  • Integration with enterprise applications
  • Development of reliable and scalable systems
  • Mobile and wireless systems and technologies
  • Designing Systems for Internet Commerce is your key to building a commerce site that will meet your business needs and satisfy demanding customers.

    With a focus on problem solving, the authors share their mastery with you as they explore the major challenges and obstacles related to Internet commerce architecture and strategy. This comprehensive coverage includes:

  • Core Internet business strategy
  • Retail and B2B systems
  • Information commerce business models with case studies
  • Functional architecture
  • Implementation strategies, such as outsourcing, custom development, packaged applications, project management, 7x24 operation, and multiorganization operation
  • The building blocks of Internet commerce, including media and application integration, sessions and cookies, object technology, and application servers
  • Proven strategies for system design
  • Creating and managing content
  • Essential considerations in cryptography and system security
  • Payment systems and transaction processing
  • Table of Contents

    Preface.
    1. Introduction.

     

    Part One The Business of Internet Commerce


    2. The Commerce Value Chain.
    3. Internet Business Strategy.
    4. Business Models-Some Case Studies.
    5. Conflicting Goals and Requirements.
    6. Functional Architecture.
    7. Implementation Strategies.

     

    Part Two The Technology of Internet Commerce.


    8. The Internet and the World Wide Web.
    9. Building Blocks for Internet Commerce.
    10. System Design.
    11. XML and Web Services.
    12. Creating and Managing Content.
    13. Cryptography.
    14. Security.
    15. Payment Systems.
    16. Shopping Carts and Order Management.
    17. Transaction Processing.
    18. Integration with Enterprise Applications.
    19. Reliable and Scalable Systems.
    20. Mobile and Wireless Systems.

     

    Part Three Systems for Internet Commerce.


    21. Putting It All Together.
    22. The Future of Internet Commerce.

    商品描述(中文翻譯)

    感謝網路商務的進步,每個企業—即使是最小的家庭式企業—現在都有能力創造全球存在感。每天,越來越多的企業被增加客戶接觸的承諾所吸引,並伴隨著顯著的成本降低。然而,消費者的期望和需求似乎每天都在增加。建立成功的網路商務網站的主要挑戰仍然是如何最有效地利用網路技術來為客戶提供附加價值。

    由兩位網路商務領域的權威人士撰寫的《設計網路商務系統(第二版)》探討了圍繞成功網路商務系統建設的核心問題。它提供了堅實的基礎,專注於網路架構和設計的最佳實踐和方法。這一重要的新版本反映了自1990年代末以來的經驗教訓,解釋了基本技術和商務問題如何演變,以及這些變化如何導致商務系統的新時代。涵蓋的主題包括:

    - 可擴展標記語言(XML)
    - 購物車和訂單管理的演變
    - 與企業應用的整合
    - 可靠且可擴展系統的開發
    - 行動和無線系統及技術

    《設計網路商務系統》是您建立滿足商業需求並能滿足挑剔客戶的商務網站的關鍵。

    作者專注於問題解決,與您分享他們的專業知識,探討與網路商務架構和策略相關的主要挑戰和障礙。這一全面的內容涵蓋了:

    - 核心網路商業策略
    - 零售和B2B系統
    - 信息商務商業模型及案例研究
    - 功能架構
    - 實施策略,如外包、自訂開發、打包應用、專案管理、7x24運營和多組織運營
    - 網路商務的基礎組件,包括媒體和應用整合、會話和Cookie、物件技術和應用伺服器
    - 經過驗證的系統設計策略
    - 創建和管理內容
    - 密碼學和系統安全的基本考量
    - 付款系統和交易處理

    **目錄**

    前言。
    1. 介紹。

    第一部分 網路商務的商業
    2. 商務價值鏈。
    3. 網路商業策略。
    4. 商業模型—一些案例研究。
    5. 相互衝突的目標和需求。
    6. 功能架構。
    7. 實施策略。

    第二部分 網路商務的技術
    8. 網際網路和全球資訊網。
    9. 網路商務的基礎組件。
    10. 系統設計。
    11. XML和網路服務。
    12. 創建和管理內容。
    13. 密碼學。
    14. 安全性。
    15. 付款系統。
    16. 購物車和訂單管理。
    17. 交易處理。
    18. 與企業應用的整合。
    19. 可靠且可擴展的系統。
    20. 行動和無線系統。

    第三部分 網路商務系統
    21. 整合所有內容。
    22. 網路商務的未來。