Designing Systems for Internet Commerce, 2/e (網路商務系統設計(第二版))

G. Winfield Treese, Lawrence C. Stewart

  • 出版商: Addison Wesley
  • 出版日期: 2002-10-12
  • 售價: $2,020
  • 貴賓價: 9.5$1,919
  • 語言: 英文
  • 頁數: 496
  • 裝訂: Paperback
  • ISBN: 0201760355
  • ISBN-13: 9780201760354
  • 海外代購書籍(需單獨結帳)

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商品描述

Thanks to advances in Internet commerce, every enterprise—even the smallest home-based business—now has the power to create a global presence. Each day, more businesses are drawn to the promise of increased access to customers, combined with dramatic cost reductions. However, consumer expectations and demands seem to increase daily. The major challenge in building successful Internet commerce sites continues to be how to use Internet technology most effectively to deliver added value to customers.

Written by two of the leading authorities in the field of Internet commerce, Designing Systems for Internet Commerce, Second Edition, explores the core issues surrounding the construction of successful Internet commerce systems. It provides a solid foundation, focusing on best practices and approaches for Internet architecture and design. This significant new edition reflects lessons learned since the late 1990s, explaining how and why essential technologies and commerce issues have evolved and how those changes have resulted in a new era for commerce systems. Topics covered include:

  • Extensible markup language (XML)
  • The evolution of shopping carts and order management
  • Integration with enterprise applications
  • Development of reliable and scalable systems
  • Mobile and wireless systems and technologies
  • Designing Systems for Internet Commerce is your key to building a commerce site that will meet your business needs and satisfy demanding customers.

    With a focus on problem solving, the authors share their mastery with you as they explore the major challenges and obstacles related to Internet commerce architecture and strategy. This comprehensive coverage includes:

  • Core Internet business strategy
  • Retail and B2B systems
  • Information commerce business models with case studies
  • Functional architecture
  • Implementation strategies, such as outsourcing, custom development, packaged applications, project management, 7x24 operation, and multiorganization operation
  • The building blocks of Internet commerce, including media and application integration, sessions and cookies, object technology, and application servers
  • Proven strategies for system design
  • Creating and managing content
  • Essential considerations in cryptography and system security
  • Payment systems and transaction processing
  • Table of Contents

    Preface.
    1. Introduction.

     

    Part One The Business of Internet Commerce


    2. The Commerce Value Chain.
    3. Internet Business Strategy.
    4. Business Models-Some Case Studies.
    5. Conflicting Goals and Requirements.
    6. Functional Architecture.
    7. Implementation Strategies.

     

    Part Two The Technology of Internet Commerce.


    8. The Internet and the World Wide Web.
    9. Building Blocks for Internet Commerce.
    10. System Design.
    11. XML and Web Services.
    12. Creating and Managing Content.
    13. Cryptography.
    14. Security.
    15. Payment Systems.
    16. Shopping Carts and Order Management.
    17. Transaction Processing.
    18. Integration with Enterprise Applications.
    19. Reliable and Scalable Systems.
    20. Mobile and Wireless Systems.

     

    Part Three Systems for Internet Commerce.


    21. Putting It All Together.
    22. The Future of Internet Commerce.

    商品描述(中文翻譯)

    感謝網路商務的進步,每個企業,甚至是最小的家庭經營業務,現在都有能力建立全球存在。每天都有更多的企業被吸引到增加客戶接觸和大幅降低成本的承諾。然而,消費者的期望和需求似乎每天都在增加。建立成功的網路商務網站的主要挑戰仍然是如何最有效地使用網路技術為客戶提供增值服務。

    由兩位網路商務領域的領先專家撰寫,《設計網路商務系統,第二版》探討了圍繞成功建立網路商務系統的核心問題。它提供了堅實的基礎,專注於網路架構和設計的最佳實踐和方法。這個重要的新版本反映了自20世紀90年代末以來的經驗教訓,解釋了關鍵技術和商業問題的演變以及這些變化如何導致了商業系統的新時代。涵蓋的主題包括:

    - 可擴展標記語言(XML)
    - 購物車和訂單管理的演變
    - 與企業應用程式的整合
    - 可靠和可擴展系統的開發
    - 行動和無線系統和技術

    《設計網路商務系統》是您建立滿足業務需求並滿足苛刻客戶要求的商務網站的關鍵。

    作者專注於解決問題,他們與您分享他們的專業知識,探討與網路商務架構和策略相關的主要挑戰和障礙。這個全面的內容包括:

    - 核心網路商業策略
    - 零售和B2B系統
    - 以案例研究為基礎的資訊商業模型
    - 功能架構
    - 實施策略,如外包、定制開發、封裝應用程式、專案管理、7x24運營和多組織運營
    - 網路商務的基礎組件,包括媒體和應用程式整合、會話和Cookie、物件技術和應用程式伺服器
    - 系統設計的成熟策略
    - 創建和管理內容
    - 密碼學和系統安全的重要考慮因素
    - 付款系統和交易處理

    目錄:

    - 前言
    - 第一部分:網路商務的業務
    - 第二部分:網路商務的技術
    - 第三部分:網路商務系統
    - 結語