The School and Community Relations
暫譯: 學校與社區關係

溝通規劃的理論、研究與實踐
學校與社區溝通的領域正在迅速發展並變得更加複雜。專注於成功實施與內部和外部受眾的溝通活動，學校與社區關係 是克服這些新興複雜性的廣泛使用資源。該文本基於理論和研究，強調產生的溝通成果遠超過簡單的信息傳播，並主動識別和吸引合適的受眾。第12版 已經進行了廣泛的更新，包括學校溝通專家的訪談、視頻資源、溝通工具等。

Edward H. Moore is a Professor Emeritus in the College of Communication and Creative Arts at Rowan University in Glassboro, New Jersey. Moore started his career as a school public relations practitioner and went on to serve more than 25 years as a public relations counselor, journalist, and educator working with a variety of corporate and educational organizations throughout North America, Europe, and Asia. Moore was managing editor of Communication Briefings, an international communications newsletter, and he previously served as Associate Director of the National School Public Relations Association. Moore taught public relations for more than 20 years. At Rowan University he was a Professor and Coordinator of the M.A. program in public relations. He holds an M.A. in school information services from Glassboro, New Jersey, State College, and is accredited in public relations by the Universal Accreditation Board.

Dr. Don Bagin founded the graduate program in public relations at Rowan University, where he was a professor of communications and went on to direct that program for more than 30 years. He served as president of the National School Public Relations Association and received the association's award given to the educator who has contributed the most to improving the relationship between schools and communities. Dr. Bagin was the founding publisher of Communication Briefings, a newsletter read by 250,000 people. During his long career, he wrote eight books and hundreds of articles on public relations. He earned his first two degrees from Villanova University and his doctorate from Temple University.

Dr. Don Gallagher's career included more than 40 years of experience in public relations and communications with the U.S. Navy, two school districts, a community college, and as a professor. He served as a professor at Rowan University, where he coordinated graduate programs there in public relations. He was one of the owners of Communication Briefings, an international communications newsletter. Dr. Gallagher conducted many public opinion polls, published numerous articles, recorded national videotapes and audiotapes, and he gave numerous workshops throughout the United States. A graduate of St. Francis University in Pennsylvania, he earned a master's from Villanova University and a doctorate from Temple University.

愛德華·H·摩爾（Edward H. Moore）是新澤西州格拉斯伯羅的羅文大學（Rowan University）傳播與創意藝術學院的名譽教授。摩爾的職業生涯始於學校公共關係實務，隨後擔任公共關係顧問、記者和教育工作者，並在北美、歐洲和亞洲的各種企業和教育機構工作了超過25年。摩爾曾擔任國際通訊通訊簡報（Communication Briefings）的執行編輯，並曾擔任全國學校公共關係協會的副主任。摩爾教授公共關係超過20年。在羅文大學，他是公共關係碩士課程的教授和協調員。他擁有新澤西州格拉斯伯羅州立學院的學校資訊服務碩士學位，並獲得了全球認證委員會的公共關係認證。

唐·巴金博士（Dr. Don Bagin）創立了羅文大學的公共關係研究生課程，並擔任傳播學教授，並在該課程中擔任主任超過30年。他曾擔任全國學校公共關係協會的會長，並獲得該協會頒發的獎項，以表彰對改善學校與社區之間關係貢獻最大的教育工作者。巴金博士是國際通訊通訊簡報（Communication Briefings）的創始出版人，該通訊的讀者達到25萬人。在他漫長的職業生涯中，他撰寫了八本書和數百篇公共關係文章。他在維拉諾瓦大學（Villanova University）獲得了前兩個學位，並在天普大學（Temple University）獲得博士學位。

唐·加拉赫博士（Dr. Don Gallagher）的職業生涯包括在美國海軍、兩個學區、一所社區大學以及作為教授的公共關係和傳播領域超過40年的經驗。他曾在羅文大學擔任教授，並協調那裡的公共關係研究生課程。他是國際通訊通訊簡報（Communication Briefings）的共同所有者之一。加拉赫博士進行了許多公共意見調查，發表了大量文章，錄製了全國性的錄影帶和錄音帶，並在美國各地舉辦了多場研討會。他是賓夕法尼亞州聖法蘭西斯大學的畢業生，並在維拉諾瓦大學獲得碩士學位，之後在天普大學獲得博士學位。