Using MIS
暫譯: 使用管理資訊系統 (MIS)
Kroenke, David, Boyle, Randall J.
- 出版商: Pearson FT Press
- 出版日期: 2020-09-15
- 售價: $10,050
- 貴賓價: 9.5 折 $9,548
- 語言: 英文
- 頁數: 600
- 裝訂: Quality Paper - also called trade paper
- ISBN: 0135191769
- ISBN-13: 9780135191767
海外代購書籍(需單獨結帳)
相關主題
商品描述
For introductory courses in IS (information systems) and MIS (management information systems).
Mastering an essential business course
Engaging and comprehensive, Using MIS helps students understand all the ways information systems are transforming the businesses of today and tomorrow. Its query-based format and creative learning aids challenge students to consider how they can anticipate and participate in that transformation. The 11th edition reflects key technological advancements and their impact on business strategy, including artificial intelligence, machine learning, and cloud-based services. New guides, exercises, and topical content keep the text current with rapid shifts in MIS and its applications.
Also available with MyLab MIS
By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. And, with MIS Decision-Making Sims and Auto-Graded Excel(TM) and Access(TM) Projects, students learn how MIS concepts will help them succeed in their future careers.
Note: You are purchasing a standalone product; MyLab MIS does not come packaged with this content. Students, if interested in purchasing this title with MyLab MIS, ask your instructor to confirm the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information. If you would like to purchase both the physical text and MyLab MIS, search for:
0135411238 / 978013541 1230 Using MIS P lus MyLab MIS with Pearson eText -- Access Card Package, 11/e
Package consists of:
Mastering an essential business course
Engaging and comprehensive, Using MIS helps students understand all the ways information systems are transforming the businesses of today and tomorrow. Its query-based format and creative learning aids challenge students to consider how they can anticipate and participate in that transformation. The 11th edition reflects key technological advancements and their impact on business strategy, including artificial intelligence, machine learning, and cloud-based services. New guides, exercises, and topical content keep the text current with rapid shifts in MIS and its applications.
Also available with MyLab MIS
By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. And, with MIS Decision-Making Sims and Auto-Graded Excel(TM) and Access(TM) Projects, students learn how MIS concepts will help them succeed in their future careers.
Note: You are purchasing a standalone product; MyLab MIS does not come packaged with this content. Students, if interested in purchasing this title with MyLab MIS, ask your instructor to confirm the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information. If you would like to purchase both the physical text and MyLab MIS, search for:
0135411238 / 978013541 1230 Using MIS P lus MyLab MIS with Pearson eText -- Access Card Package, 11/e
Package consists of:
- 0135191769 / 9780135191767 Using MIS, 11/e
- 0135205492 / 9780135205495 MyLab MIS with Pearson eText -- Access Card -- for Using MIS, 11/e
商品描述(中文翻譯)
適用於資訊系統 (IS) 和管理資訊系統 (MIS) 的入門課程。
掌握一門基本商業課程
引人入勝且內容全面的 Using MIS 幫助學生理解資訊系統如何改變當今及未來的商業運作。其基於查詢的格式和創意學習輔助工具挑戰學生思考如何預測並參與這一轉變。第11版 反映了關鍵的技術進步及其對商業策略的影響，包括人工智慧、機器學習和雲端服務。新的指南、練習和主題內容使文本與MIS及其應用的快速變化保持同步。
也可搭配 MyLab MIS 使用
通過將受信賴的作者內容與數位工具和靈活的平台結合，MyLab 個性化學習體驗並改善每位學生的學習成果。此外，透過MIS決策模擬和自動評分的Excel(TM)及Access(TM)專案，學生將學習MIS概念如何幫助他們在未來的職業生涯中取得成功。
注意： 您購買的是獨立產品；MyLab MIS不包含在此內容中。學生，如果有興趣購買此書籍與MyLab MIS，請向您的講師確認正確的包裝ISBN和課程ID。講師，請聯繫您的Pearson代表以獲取更多資訊。
0135411238 / 978013541 1230 Using MIS 與 MyLab MIS 及 Pearson eText -- 學習卡包，11/e
包裝內容包括：
- 0135191769 / 9780135191767 Using MIS，11/e
- 0135205492 / 9780135205495 MyLab MIS 與 Pearson eText -- 學習卡 -- 適用於 Using MIS，11/e
作者簡介
David Kroenke has many years of teaching experience at Colorado State University, Seattle University, and the University of Washington. He has led dozens of seminars for college professors on the teaching of information systems and technology; in 1991, the International Association of Information Systems named him Computer Educator of the Year. In 2009, David was named Educator of the Year by the Association of Information Technology Professionals-Education Special Interest Group (AITP-EDSIG). David worked for the US Air Force and Boeing Computer Services. He was a principal in the startup of three companies, serving as the vice president of product marketing and development for the Microrim Corporation and as chief of database technologies for Wall Data, Inc. He is the father of the semantic object data model. David's consulting clients have included IBM(R), Microsoft(R), and Computer Sciences Corporations, as well as numerous smaller companies. Recently, David has focused on using information systems for teaching collaboration and teamwork. His text Database Processing was first published in 1977 and is now in its 15th edition. He has authored and coauthored many other textbooks, including Database Concepts, 8th Edition (2017), Experiencing MIS, 8th Edition (2018), SharePoint for Students (2012), Office 365 in Business (2012), and Processes, Systems, and Information: An Introduction to MIS, 3rd Edition (2018).
Randall J. Boyle received his PhD in management information systems from Florida State University in 2003. He also has a master's degree in public administration and a BS in finance. He has received university teaching awards at Longwood University, the University of Utah, and the University of Alabama in Huntsville. He has taught a wide variety of classes, including Introduction to MIS, Cyber Security, Networking & Servers, System Analysis and Design, Telecommunications, Advanced Cyber Security, Decision Support Systems, and Web Servers. His research areas include deception detection in computer-mediated environments, secure information systems, the effects of IT on cognitive biases, the effects of IT on knowledge workers, and e-commerce. He has published in several academic journals and has authored several textbooks, including Experiencing MIS, 8th Edition; Corporate Computer and Network Security, 4th Edition; Applied Information Security, 2nd Edition; and Applied Networking Labs, 2nd Edition.
Randall J. Boyle received his PhD in management information systems from Florida State University in 2003. He also has a master's degree in public administration and a BS in finance. He has received university teaching awards at Longwood University, the University of Utah, and the University of Alabama in Huntsville. He has taught a wide variety of classes, including Introduction to MIS, Cyber Security, Networking & Servers, System Analysis and Design, Telecommunications, Advanced Cyber Security, Decision Support Systems, and Web Servers. His research areas include deception detection in computer-mediated environments, secure information systems, the effects of IT on cognitive biases, the effects of IT on knowledge workers, and e-commerce. He has published in several academic journals and has authored several textbooks, including Experiencing MIS, 8th Edition; Corporate Computer and Network Security, 4th Edition; Applied Information Security, 2nd Edition; and Applied Networking Labs, 2nd Edition.
作者簡介(中文翻譯)
大衛·克羅恩基在科羅拉多州立大學、西雅圖大學和華盛頓大學擁有多年教學經驗。他曾為大學教授舉辦數十場有關資訊系統和技術教學的研討會；在1991年，國際資訊系統協會將他評選為年度電腦教育者。2009年，大衛被資訊技術專業人員協會教育特別興趣小組（AITP-EDSIG）評選為年度教育者。
大衛曾在美國空軍和波音電腦服務公司工作。他是三家公司的創始人之一，曾擔任Microrim Corporation的產品行銷與開發副總裁，以及Wall Data, Inc.的資料庫技術主管。他是語意物件資料模型的創始人。大衛的顧問客戶包括IBM(R)、Microsoft(R)和計算機科學公司，以及許多較小的公司。最近，大衛專注於利用資訊系統進行教學合作與團隊合作。他的著作資料庫處理首次出版於1977年，目前已進入第15版。他還撰寫和合著了許多其他教科書，包括資料庫概念第8版（2017年）、體驗管理資訊系統第8版（2018年）、學生的SharePoint（2012年）、商業中的Office 365（2012年）以及流程、系統與資訊：管理資訊系統導論第3版（2018年）。蘭德爾·J·博伊爾於2003年在佛羅里達州立大學獲得管理資訊系統博士學位。他還擁有公共行政碩士學位和金融學士學位。他曾在朗伍德大學、猶他大學和阿拉巴馬州亨茨維爾大學獲得大學教學獎。他教授過多種課程，包括管理資訊系統導論、網路安全、網路與伺服器、系統分析與設計、電信、高級網路安全、決策支援系統和網頁伺服器。他的研究領域包括計算機媒介環境中的欺騙檢測、安全資訊系統、資訊技術對認知偏見的影響、資訊技術對知識工作者的影響以及電子商務。他在幾本學術期刊上發表過文章，並撰寫了幾本教科書，包括體驗管理資訊系統第8版；企業計算機與網路安全第4版；應用資訊安全第2版；以及應用網路實驗室第2版。
