Global Business Analytics Models: Concepts and Applications in Predictive, Healthcare, Supply Chain, and Finance Analytics (FT Press Analytics)
暫譯: 全球商業分析模型:預測、醫療保健、供應鏈與金融分析的概念與應用 (FT Press Analytics)
Hokey Min
- 出版商: Pearson FT Press
- 出版日期: 2016-04-06
- 售價: $3,050
- 貴賓價: 9.5 折 $2,898
- 語言: 英文
- 頁數: 208
- 裝訂: Hardcover
- ISBN: 0134057600
- ISBN-13: 9780134057606
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相關分類:
Machine Learning
海外代購書籍(需單獨結帳)
相關主題
商品描述
THE COMPLETE GUIDE TO USING ANALYTICS TO MANAGE RISK AND UNCERTAINTY IN COMPLEX GLOBAL BUSINESS ENVIRONMENTS
- Practical techniques for developing reliable, actionable intelligence–and using it to craft strategy
- Analytical opportunities to solve key managerial problems in global enterprises
- Written for working managers: packed with realistic, useful examples
This guide helps global managers use modern analytics to gain reliable, actionable, and timely business intelligence–and use it to manage risk, build winning strategies, and solve urgent problems.
Dr. Hokey Min offers a practical, easy-to-understand overview of business analytics in a global context, focusing especially on managerial and strategic implications. After demystifying today’s core quantitative tools, he demonstrates them at work in a wide spectrum of global applications.
You’ll build models to help segment global markets, forecast demand, assess risk, plan financing, optimize supply chains, and more. Along the way, you’ll find practical guidance for developing analytic thinking, operationalizing Big Data in global environments, and preparing for future analytical innovations.
Whether you’re a global executive, strategist, analyst, marketer, supply chain professional, student or researcher, this book will help you drive real value from analytics–in smarter decisions, improved strategy, and better management.
In today’s global business environments characterized by growing complexity, volatility, and uncertainty, business analytics has become an indispensable tool for managing these challenges. Specifically, global managers need analytics expertise to solve problems, identify opportunities, shape strategy, mitigate risk, and improve their day-to-day operational efficiency.
Now, for the first time, there’s an analytics guide designed specifically for decision-makers in global organizations. Leveraging his experience teaching a number of students and training hundreds of managers and executives, Dr. Hokey Min demystifies the principles and tools of modern business analytics, and demonstrates their real-world use in global business.
First, Dr. Min identifies key success factors and mindsets, helping you establish the preconditions for effective analysis. Next, he walks you through the practicalities of collecting, organizing, and analyzing Big Data, and developing models to transform them into actionable insight.
Building on these foundations, he illustrates core analytical applications in finance, healthcare, and global supply chains. He concludes by previewing emerging trends in analytics, including the newest tools for automated decision-making.
Compare today’s key quantitative tools
Stats, data mining, OR, and simulation: how they work, when to use them
Get the right data…
…and get the data right
Predict the future…
…and sense its arrival sooner than others can
Implement high-value analytics applications…
…in finance, supply chains, healthcare, and beyond
商品描述(中文翻譯)
《在複雜的全球商業環境中使用分析來管理風險和不確定性的完整指南》
- 實用的技術,用於開發可靠且可行的情報,並利用這些情報制定策略
- 分析機會,以解決全球企業中的關鍵管理問題
- 為在職經理人撰寫:充滿現實且有用的範例
本指南幫助全球經理人使用現代分析技術獲得可靠、可行且及時的商業情報,並利用這些情報來管理風險、建立成功策略和解決緊迫問題。
霍基·敏博士提供了一個實用且易於理解的全球商業分析概述,特別關注管理和策略的影響。在揭開當今核心定量工具的神秘面紗後,他展示了這些工具在廣泛的全球應用中的實際運作。
您將建立模型以幫助細分全球市場、預測需求、評估風險、規劃融資、優化供應鏈等。在此過程中,您將找到實用的指導,幫助您發展分析思維、在全球環境中實現大數據的運用,並為未來的分析創新做好準備。
無論您是全球高管、策略家、分析師、行銷人員、供應鏈專業人士、學生或研究人員,本書將幫助您從分析中獲得真正的價值——在更「智慧」的決策、改善的策略和更好的管理中。
在當今以日益複雜性、波動性和不確定性為特徵的全球商業環境中,商業分析已成為管理這些挑戰的不可或缺的工具。具體而言,全球經理人需要分析專業知識來解決問題、識別機會、塑造策略、減輕風險並提高日常運營效率。
現在,首次有一本專為全球組織的決策者設計的分析指南。霍基·敏博士利用他教導多位學生和培訓數百名經理人及高管的經驗,揭開現代商業分析的原則和工具的神秘面紗,並展示它們在全球商業中的實際應用。
首先,敏博士確定了關鍵成功因素和心態,幫助您建立有效分析的前提條件。接下來,他帶您了解收集、組織和分析大數據的實際操作,以及開發模型以將其轉化為可行的見解。
在這些基礎上,他展示了在金融、醫療保健和全球供應鏈中的核心分析應用。他最後預覽了分析中的新興趨勢,包括自動化決策的新工具。
比較當今的關鍵定量工具
統計、數據挖掘、運籌學和模擬:它們如何運作,何時使用它們
獲得正確的數據……
……並確保數據的正確性
預測未來……
……並比其他人更早感知其到來
實施高價值的分析應用……
……在金融、供應鏈、醫療保健等領域及其他領域