Design Companion for the Digital Artist

Ellenn Behovian Against The Clock

Design Companion for the Digital Artist
  • 出版商: Prentice Hall
  • 出版日期: 2001-10-25
  • 定價: $940
  • 售價: 4.2 折 $399
  • 語言: 英文
  • 頁數: 180
  • 裝訂: Paperback
  • ISBN: 0130912379
  • ISBN-13: 9780130912374
  • 相關分類: 網頁設計、Design Pattern

    • 立即出貨(限量) (庫存=5)

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商品描述

The Against The Clock Companion Series offers insight into fundamental artistic issues, such as:

  • basic rules of good design
  • proper and effective use of color
  • typography's role in the design process
  • principles underlying proven and compelling Web site design

The Against the Clock Companion Series contains richly illustrated, real-world commercial and institutional examples and provides the reasoning behind the creative strategies, production methodologies, and distribution models. It addresses disciplines most critical to computer arts such as design, color, typography, and web page design.

Table of Contents

I. GETTING THE IDEA.

1. A Hard Look at Creativity.
2. Developing the Concept.
3. Abstraction, Symbolism, and Visual Metaphor.
4. Putting it all Together.

II. USING THE ELEMENTS.

5. Shape/Container Relationship.
6. Layout.
7. Line.
8. Type.
9. Color.
10. Paper, Binding, and Finishing.
11. Using Pictures Effectively.

III. THE GRAPHIC DESIGN MARKETPLACE.

12. Publication Design.
13. Illustration.
14. Corporate Identity.
15. Point-of-Purchase Display and Packaging.
16. Advertising Design.
17. Web Design and Multimedia.
Gallery.
Glossary.
Index.

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