Web Hosting, A Complete Strategy
暫譯: 網頁寄存，完整策略

Carl Burnham

Web Hosting, A Complete Strategy
  • 出版商: McGraw-Hill Education
  • 出版日期: 2001-10-02
  • 定價: $1,750
  • 售價: 9.0 折 $1,575
  • 語言: 英文
  • 頁數: 416
  • 裝訂: Paperback
  • ISBN: 0072132795
  • ISBN-13: 9780072132793
  • 相關分類: 網頁設計

    • 立即出貨(限量) (庫存=8)

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商品描述

A complete strategy for delivering high-quality Web hosting services



Today, most businesses, large and small, rely on the Internet as a central component of their organization. In order to save time and money, many of these businesses are turning to Web hosting companies for support. These hosting companies must be able to provide innovative, secure, and cost-effective solutions in order to remain competitive and keep customers satisfied. This detailed and unique resource delivers a full-range strategy for providing successful solutions that will meet the needs of your customers. From technical support and customer service to Web marketing strategies, this comprehensive guide contains all the essential coverage necessary for delivering state-of-the-art, customized hosting solutions.



This resource will help you:



  • Learn the different types of Web hosting plans--shared, dedicated, co-located, ASP, MSP, and more
  • Get insight into successful Web marketing strategies
  • Understand the technology required to ensure quality service
  • Identify and decide upon a standard range of services
  • Enhance network performance through use of monitoring tools
  • Secure your infrastructure--prevent viruses, worms, and other attacks
  • Manage a data center and discover ways to outsource services
  • Gain a competitive edge in an expanding Web hosting market

Contents            

   Part I: Starting a Web Hosting Business
    1 The Changing World of Web Hosting
    2 Types of Web Hosting Plans
    3 Selecting a Platform and Web Server

   Part II: Marketing
    4 Web Presentation and Design Strategies
    5 Additional Marketing Strategies

   Part III: Customer Service
    6 Ensuring Quality Customer Service
    7 How To Gauge Customer Satisfaction

   Part IV: Web Hosting Services
    8 Deciding on a Standard Range of Services
    9 Providing Server-side Functionality

   Part V: Infrastructure and Security Considerations
    10 Issues in Networking Infrastructure
    11 Securing Your Infrastructure
    12 Using Network Monitoring Tools
    13 Enhancing Network Performance
    14 Developing Partnerships and Outsourcing Services

   Part VI: Advanced Hosting Markets
    15 Growing Your Web Hosting Business
    16 Emerging Markets
    A Web Hosting Scripting Resources
    B Application Server Resources
    C Network Monitoring Resources
    D Introduction to Networking
    E Internet Standard Specifications

商品描述(中文翻譯)

完整的高品質網頁託管服務交付策略

今天，大多數企業，不論大小，都依賴於網際網路作為其組織的核心組成部分。為了節省時間和金錢，許多企業開始尋求網頁託管公司的支持。這些託管公司必須能夠提供創新、安全且具成本效益的解決方案，以保持競爭力並讓客戶滿意。本書提供了一個全面的策略，旨在提供成功的解決方案，以滿足客戶的需求。從技術支持和客戶服務到網頁行銷策略，這本綜合指南包含了交付最先進、客製化託管解決方案所需的所有基本內容。

本書將幫助您：

- 了解不同類型的網頁託管計劃——共享、專用、共置、ASP、MSP等
- 獲得成功的網頁行銷策略的見解
- 理解確保服務質量所需的技術
- 確定並決定標準服務範圍
- 通過使用監控工具提升網路性能
- 保護您的基礎設施——防止病毒、蠕蟲和其他攻擊
- 管理數據中心並探索外包服務的方法
- 在不斷擴大的網頁託管市場中獲得競爭優勢

目錄
             第一部分：啟動網頁託管業務
             1 網頁託管的變化世界
             2 網頁託管計劃的類型
             3 選擇平台和網頁伺服器

             第二部分：行銷
             4 網頁展示和設計策略
             5 其他行銷策略

             第三部分：客戶服務
             6 確保優質的客戶服務
             7 如何評估客戶滿意度

             第四部分：網頁託管服務
             8 決定標準服務範圍
             9 提供伺服器端功能

             第五部分：基礎設施和安全考量
             10 網路基礎設施的問題
             11 保護您的基礎設施
             12 使用網路監控工具
             13 提升網路性能
             14 發展夥伴關係和外包服務

             第六部分：進階託管市場
             15 擴展您的網頁託管業務
             16 新興市場
             A 網頁託管腳本資源
             B 應用伺服器資源
             C 網路監控資源
             D 網路介紹
             E 網際網路標準規範

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