Typographic Design: Form and Communication, 5/e (Paperback)

Rob Carter, Ben Day, Philip B. Meggs

  • 出版商: Wiley
  • 出版日期: 2011-11-01
  • 定價: $2,200
  • 售價: 5.0$1,100
  • 語言: 英文
  • 頁數: 368
  • 裝訂: Paperback
  • ISBN: 047064821X
  • ISBN-13: 9780470648216
  • 相關分類: 使用者介面 UIText-miningDesign Pattern
  • 立即出貨 (庫存 < 3)

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商品描述

For more than two decades, the type book of choice for design professionals and students

Typographic design has been a field in constant motion since Gutenberg first invented movable type. Staying abreast of recent developments in the field is imperative for both design professionals and students. Thoroughly updated to maintain its relevancy in today's digital world, Typographic Design, Fifth Edition continues to provide a comprehensive overview of every aspect of designing with type.

This Fifth Edition of the bestselling text in the field offers detailed coverage of such essential topicsas the anatomy of letters and type families, typographic syntax and communication, design aesthetics, and designing for legibility. Supplementing these essential topics are theoretical and structural problem-solving approaches by some of the leading design educators across the United States. Unwrapping the underlying concepts about typographic form and message, Typographic Design, Fifth Edition includes four pictorial timelines that illustrate the evolution of typography and writing within the context of world events—from the origins of writing more than 5,000 years ago to contemporary typographic applications.

Features in this new edition include:

  • A new chapter that analyzes typography on screen

  • New case studies featuring typographic design in books, information graphics, web design, and environmental design

  • New designer profiles that reveal innovative typographic design processes

  • Material presented in full color throughout with many new images

商品描述(中文翻譯)

這是一本設計專業人士和學生首選的字體書籍已經超過二十年。自從古騰堡發明活字印刷以來,字體設計一直是一個不斷發展的領域。對於設計專業人士和學生來說,跟上該領域的最新發展是至關重要的。為了保持其在當今數字世界的相關性,第五版的《字體設計》繼續提供全面的字體設計概述。

這本在該領域中暢銷的第五版詳細介紹了字母和字體家族的解剖學、字體語法和溝通、設計美學以及可讀性設計等重要主題。除了這些重要主題外,還有一些來自美國領先的設計教育家的理論和結構問題解決方法。《字體設計》第五版揭示了關於字體形式和訊息的基本概念,並包括四個圖片時間軸,以在世界事件的背景下展示字體和書寫的演變-從5000多年前的書寫起源到當代字體應用。

本新版的特點包括:
- 分析螢幕上的字體的新章節
- 新的案例研究,展示書籍、信息圖形、網頁設計和環境設計中的字體設計
- 揭示創新字體設計過程的新設計師簡介
- 全彩色呈現,包含許多新圖片